Yes, GEICO is once again at the top of the Media Monitors Spot Ten Cable chart. And, it accomplished the feat with some 77,191 spot plays accounted for during the week ending Oct. 6.
That said, a big quick-service restaurant chain had a huge week at Spot Cable.
It’s Burger King, which was the No. 2 advertiser using Spot Cable thanks to more than 56,500 plays tracked by Media Monitors.
It puts BK far ahead of category competitor Domino’s, and Arby’s — both of which saw gains on the Spot Ten.
Meanwhile, sit-down casual chain The Olive Garden is present, at No. 6.