Sunday night Football, Patriots vs Colts, carries NBC win


From 8:30-11:45 p.m., NBC SUNDAY NIGHT FOOTBALL, featuring the New England Patriots at the Indianapolis Colts, averaged a 15.1/24 in metered-market households

Fast affiliate-based ratings currently available from Nielsen are not time zone-adjusted and are subject to significant revision for live events such as football.  While those numbers are likely to shift somewhat in official nationals, they currently show the game finishing #1 in 18-49, total viewers and other key ratings categories from 8:30-11 p.m.  NBC is also currently #1 for the night in 18-49, total viewers and other key categories in fast affiliate-based ratings that are subject to significant revision.

It’s the top metered-market score for SNF since September 20.  It’s the second-highest SNF average in the metered markets this season and tied for the fourth-highest in the four seasons SNF has aired on NBC. 

NBC SUNDAY NIGHT FOOTBALL is the #1 program of the night in the metered markets (excludes overruns of NFL day games) on a night that included ABC’s DESPERATE HOUSEWIVES and BROTHERS & SISTERS, CBS’s 60 MINUTES and AMAZING RACE and Fox’s SIMPSONS, CLEVELAND SHOW and FAMILY GUY.  Head-to-head from 9-10 p.m., the Patriots-Colts game out-rated ABC’s DESPERATE HOUSEWIVES in the metered markets by a margin of 90% (16.0 vs. 8.4 in that hour).

NBC is #1 for the night in metered-market households, with the network’s highest Sunday average (11.4/18) since September 20.  NBC’s margin of victory in nightlong averages is 50 percent (11.4 vs. 7.6 for #2 Fox).
For the Week:
Estimates are subject to adjustment due to live sports on ABC on Saturday and NBC and Fox on Sunday.  Based on approximations for those live events, current estimates for the week in adult 18-49 rating are: ABC, 3.2; Fox, 2.9; CBS, 2.8; NBC, 2.7-2.8; CW, 1.1.  Total-viewer estimates are: CBS, 11.4 million; ABC, 11.1 million; NBC, 7.9-8.0 million; Fox, 7.5-7.6 million; CW, 2.4 million.

(source: data and information provided by NBC. NOTE: All national ratings are “live plus same day” unless otherwise indicated.  Metered-market household ratings are live only)