The Back To School Report, From Deloitte

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This fall, a quarter of all U.S. households will send their children back to class with brand new supplies, clothing, gadgets, and tech in tow.


This makes July through September the second-biggest shopping season of the year.

There is good news for radio and TV: 2019 is no exception.

This year’s back-to-school (B2S) spending is expected to reach $27.8 billion, and that’s great news for the sales team.

All can be found in a new 32-page report from Deloitte.

To download this report, simply click here:

https://www2.deloitte.com/content/dam/Deloitte/us/Documents/consumer-business/us-cb-2019-back-to-school-report.pdf