This fall, a quarter of all U.S. households will send their children back to class with brand new supplies, clothing, gadgets, and tech in tow.
This makes July through September the second-biggest shopping season of the year.
There is good news for radio and TV: 2019 is no exception.
This year’s back-to-school (B2S) spending is expected to reach $27.8 billion, and that’s great news for the sales team.
All can be found in a new 32-page report from Deloitte.
To download this report, simply click here: