THE VAMPIRE DIARIES was up 4% in total viewers (2.8M) versus last week, and held steady among A18-34 (1.2/4) and A18-49 (1.2/4).
TVD ranked #2 in the hour among W18-34 (1.6/5), behind only American Idol.
NIKITA saw a big jump week to week in total viewers (2.2M), up 22% versus last week and its most watched episode since Feb. 3.
NIKITA was also up 17% in A18-34 (0.7/2) and up 14% in A18-49 (0.8/2).
With DVR viewing, THE VAMPIRE DIARIES is averaging a 26% jump in total viewers this season in Live + 7 vs. Live + SD ratings, a 29% jump in A18-34 and a 31% increase in W18-34. NIKITA sees a 23% increase in total viewers, a 26% increase in A18-34 and a 27% bump among W18-34.
THURSDAY-Primetime*
04/14/2011-04/14/2011
LIVE PLUS SAME DAY
BY HALF HOUR
CW A18-34 W18-34 A18-49
07:30 0.8/3 0.9/4 0.9/3
08:00 1.3/5 1.7/6 1.2/4
08:30 1.2/4 1.5/5 1.3/4
09:00 0.7/2 0.8/2 0.8/2
09:30 0.7/2 0.7/2 0.8/2
08-10 0.9/3 1.2/4 1.0/3
CBS A18-34 W18-34 A18-49
07:30 0.7/3 0.8/3 1.0/4
08:00 1.2/5 1.3/5 1.8/6
08:30 0.9/3 1.0/3 1.3/4
09:00 0.8/3 1.1/3 1.4/4
09:30 0.8/3 1.1/3 1.5/4
10:00 1.1/3 1.4/4 1.8/5
10:30 1.2/4 1.4/4 2.0/6
08-11 1.0/3 1.2/4 1.6/5
ABC A18-34 W18-34 A18-49
07:30 0.8/4 0.9/4 1.3/5
08:00 1.2/5 1.3/5 1.7/6
08:30 1.6/6 1.7/6 2.0/6
09:00 0.9/3 1.4/4 1.2/3
09:30 1.1/3 1.7/5 1.3/4
10:00 0.7/2 1.2/3 0.9/2
10:30 0.5/2 0.9/3 0.7/2
08-11 1.0/3 1.4/4 1.3/4
NBC A18-34 W18-34 A18-49
07:30 0.6/3 0.8/3 1.1/4
08:00 1.6/6 1.4/5 1.4/5
08:30 1.1/4 1.2/4 1.1/3
09:00 4.7/15 4.7/14 3.9/11
09:30 3.1/9 3.0/9 2.6/7
10:00 2.4/7 2.4/7 2.2/6
10:30 1.9/6 1.8/6 1.7/5
08-11 2.4/8 2.4/7 2.1/6
FOX A18-34 W18-34 A18-49
07:30 1.0/4 1.1/5 1.2/5
08:00 3.9/15 5.2/19 5.6/19
08:30 4.7/16 6.2/20 6.7/20
09:00 3.0/10 3.7/11 3.9/11
09:30 2.7/8 3.2/9 3.5/9
08-10 3.6/12 4.6/14 4.9/14
BY FULL HOUR
8-9 A18-34 W18-34 A18-49
CW 1.2/4 1.6/5 1.2/4
CBS 1.0/4 1.2/4 1.6/5
ABC 1.4/5 1.5/5 1.9/6
NBC 1.3/5 1.3/4 1.3/4
FOX 4.3/16 5.7/19 6.1/19
9-10 A18-34 W18-34 A18-49
CW 0.7/2 0.8/2 0.8/2
CBS 0.8/3 1.1/3 1.4/4
ABC 1.0/3 1.6/5 1.3/3
NBC 3.9/12 3.8/11 3.2/9
FOX 2.8/9 3.4/10 3.7/10
10-11 A18-34 W18-34 A18-49
CBS 1.1/4 1.4/4 1.9/5
ABC 0.6/2 1.1/3 0.8/2
NBC 2.1/7 2.1/6 1.9/5
8-10 A18-34 W18-34 A18-49
CW 0.9/3 1.2/4 1.0/3
CBS 0.9/3 1.2/4 1.5/4
ABC 1.2/4 1.6/5 1.6/5
NBC 2.6/9 2.6/8 2.3/7
FOX 3.6/12 4.6/14 4.9/14
(source: The CW)
