The CW's '90210' gets good bump in viewership

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90210 had its most watched and highest rated episode since 2/7/11 last night, and was up 21% in total viewers (1.7M) from its last original episode on 2/28/11. 90210 was also up 50% in W18-34 (1.5/5), up 43% in A18-34 (1.0/3) and up 14% in A18-49 (0.8/2).


GOSSIP GIRL returned up 7% in total viewers (1.5M) from its last original episode on 2/28, up 25% in A18-34 (1.0/3) and up 14% in W18-34 (1.6/4) and A18-49 (0.8/2).  GOSSIP GIRL was #2 in the hour among W18-34.

MONDAY-Primetime*
04/18/2011-04/18/2011
LIVE PLUS SAME DAY

BY HALF HOUR
CW     A18-34  W18-34  A18-49
07:30  0.6/2   0.7/3   0.8/3
08:00  0.9/3   1.5/5   0.8/2
08:30  1.0/3   1.5/4   0.8/2
09:00  1.0/3   1.6/4   0.7/2
09:30  1.0/3   1.6/4   0.8/2
08-10  1.0/3   1.5/4   0.8/2

CBS    A18-34  W18-34  A18-49
07:30  0.6/3   0.7/3   1.1/4
08:00  2.2/8   2.3/8   2.5/8
08:30  1.6/5   1.9/6   1.9/5
09:00  1.3/4   1.5/4   2.0/5
09:30  1.5/4   1.7/5   2.5/6
10:00  1.7/5   1.9/5   2.7/7
10:30  1.6/4   1.7/5   2.6/7
08-11  1.7/5   1.9/5   2.3/6

ABC    A18-34  W18-34  A18-49
07:30  1.0/4   1.2/4   1.5/5
08:00  2.0/7   3.0/10  3.2/10
08:30  2.4/8   3.5/10  3.8/11
09:00  2.9/8   4.1/12  4.6/12
09:30  1.6/4   2.1/6   2.3/6
10:00  1.1/3   1.6/4   1.8/5
10:30  1.1/3   1.6/4   1.7/4
08-11  1.9/6   2.7/8   2.9/8

NBC    A18-34  W18-34  A18-49
07:30  0.7/3   0.9/3   1.1/4
08:00  1.0/3   1.0/3   1.3/4
08:30  1.0/3   1.0/3   1.3/4
09:00  0.8/2   0.7/2   1.0/3
09:30  0.7/2   0.6/2   1.1/3
10:00  0.6/2   0.7/2   1.0/2
10:30  0.7/2   0.9/2   1.1/3
08-11  0.8/2   0.8/2   1.1/3

FOX    A18-34  W18-34  A18-49
07:30  1.1/4   1.0/4   1.2/4
08:00  2.7/9   2.8/9   3.1/9
08:30  2.8/9   2.9/9   3.2/9
09:00  1.4/4   1.4/4   1.9/5
09:30  1.3/4   1.3/4   1.8/5
08-10  2.1/6   2.1/6   2.5/7

BY FULL HOUR
8-9  A18-34  W18-34  A18-49
CW   1.0/3   1.5/5   0.8/2
CBS  1.9/6   2.1/7   2.2/6
ABC  2.2/7   3.2/10  3.5/10
NBC  1.0/3   1.0/3   1.3/4
FOX  2.7/9   2.8/9   3.2/9

9-10  A18-34  W18-34  A18-49
CW    1.0/3   1.6/4   0.8/2
CBS   1.4/4   1.6/4   2.2/6
ABC   2.3/6   3.1/9   3.5/9
NBC   0.7/2   0.7/2   1.1/3
FOX   1.4/4   1.4/4   1.9/5

10-11  A18-34  W18-34  A18-49
CBS    1.6/5   1.8/5   2.6/7
ABC    1.1/3   1.6/4   1.7/4
NBC    0.6/2   0.8/2   1.1/3

8-10  A18-34  W18-34  A18-49
CW    1.0/3   1.5/4   0.8/2
CBS   1.7/5   1.9/5   2.2/6
ABC   2.2/7   3.2/9   3.5/9
NBC   0.9/3   0.8/2   1.2/3
FOX   2.1/6   2.1/6   2.5/7

(source: The CW)

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