The Gecko Slithers into #1

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Media-Monitors1by Dwight Douglas, Media Monitors


Last week in the Media Monitors Radio Spot Ten, Geico moved into #1 with 52,578 spots. JCPenney was #2 airing 37,360 ads, while Staples jumped from #13 to #3 running 31,678 spots. Burger King captured #4 with 31,202 spots and Walgreens was #5 with 29,841 spots. iHeartRadio landed at #6 with 26,784 spots, while The Home Depot darted up from #21 to #7 with 25,732 spots. Macy’s declined from #1 to #8 with 25,203 spots and the US Department to Transportation slid into #9 with 22,160 announcements. The Nissan Dealer Association leapt from #26 to #10 with 21,269 spots.

Radio-2016-Dec28-Jan3