“The Reality”


Dollar Sign2014 is almost here and everyone is scurrying around concerned with how they will grow their shares, hit their budgets, and bill as many dollars as they possibly can. But first we need to step back and accept reality. The reality is that TV, Radio, Print, and even Digital (digital is still traditional media if you are just selling by CPM or with banner ads) are in even greater danger and will be challenged more than ever before.

Pandora, podcasts, Netflix, Hulu, etc will be brought to the forefront more than ever before.

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