Independent rep firm The Tacher Company’s Boston office will serve as Port Broadcasting’s exclusive national rep. The group operates WNBP-AM, WNBP-FM, and WWSF-AM and serves North Suburban Boston with its simulcast WNBP signals as well as York County, Maine with WWSF-AM. Southern York County falls into the Portsmouth-Dover-Rochester MSA while Northern York County falls into the Portland, ME MSA.
Says Station Manager, Carl Strube: “With our Massachusetts simulcast and our station in Maine we have two wonderful Oldies stations to offer advertisers and we have been telling our story locally very well. We have not had anyone telling this story for us nationally however, and therefore we are delighted to align ourselves with The Tacher Company. We know how successful Tacher has been for over 40 years working in the rep business and we are very excited to have the rep firm become an integral part of our overall sales team.”
With this signing, The Tacher Company, Inc. further solidifies their presence as the fastest growing national radio representation firm in the US.