The Voice won its time slot for NBC

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The VoiceMonday Results:


  • From 8-10 p.m. ET, “The Voice” (3.5 rating, 9 share in adults 18-49, 9.4 million viewers overall) ranks #1 in its time period versus ABC, CBS, NBC and Fox in adults 18-49 and other key demographics, pending updates, topping the average of CBS’s 8-10 p.m. comedy block in 18-49 (with a 3.5 rating vs. a 3.4), while also besting ABC’s “Dancing With the Stars” in 18-49 (3.5 vs. 2.7).  From its first half-hour to its fourth, “The Voice” grew by 19 percent in 18-49 rating (to a 3.7 from a 3.1).
  • NBC is currently #2 for the night among ABC, CBS, NBC and Fox in adults 18-49, within 0.2 of a rating point of first place, and #1 among those networks in adults 18-34, women 18-34 and women 18-49.
  • “The      Voice” has now generated NBC’s 13 highest non-Olympic 18-49 ratings      in this slot in three years (since February 9, 2009).  Versus NBC’s      averages in the time period this season prior to “The       Voice,” this week’s telecast is up 94 percent in 18-49 rating (with a      3.5 vs. a 1.8, “live plus same day”) and up 68 percent in total viewers      (9.404 million vs. 5.587 million).
  • At      10 p.m. ET,      “Smash” (1.8/5 in      18-49, 5.4 million viewers overall) is currently within 1 share of      first-place in the time      period among ABC, CBS and NBC      in adults 18-49, is tied for #1 in adults 18-34 and is #1 outright among      those networks in women 18-34.  Note      that “Smash” has been adding 43 percent to these next-day      “live plus same day” ratings when Nielsen issues “live plus      seven day” results so far this season.
  • “Smash”      has now delivered NBC’s 13 highest in-season 18-49 ratings in this time      period since January 31, 2011.  This week’s “Smash”      beat NBC’s time-period average this season prior to “Smash” by      80 percent in 18-49 rating (with a 1.8 vs. a 1.0) and by 40 percent in      total viewers (5.402 million vs. 3.864 million).

In Late-Night Metered Markets Monday night:

  • In      Nielsen’s 56 metered markets, household results were: “The Tonight      Show with Jay Leno,” 2.9/7; CBS’s “Late Show with David      Letterman,” 2.6/7; and ABC’s combo of “Nightline,” 3.8/9;      and “Jimmy Kimmel Live,” 2.0/6.
  • In      the 25 markets with Local People Meters, adult 18-49 results were: “The      Tonight Show with Jay Leno,” 0.9/4; “Late Show,” 0.7/3;      “Nightline,” 1.1/4; and “Jimmy Kimmel Live,” 0.6/3.
  • At      12:35 a.m., “Late Night with Jimmy Fallon” (1.4/5 in      metered-market households) beat CBS’s “Late Late Show with Craig      Ferguson” (1.3/5).  In the 25 markets with Local People Meters,      “Late Night” (0.5/3 in 18-49 with an encore) topped “Late      Late Show” (0.4/3).
  • At      1:35 a.m., “Last Call with Carson Daly” averaged a 0.9/4 in      metered-market households and a 0.4/3 in adults 18-49 in the 25 markets      with local people meters.

(Source: NBC)