Nielsen’s National Out-of-Home Reporting Service will now feature metrics for one of the nation’s most prolific pay-TV news network, and for its sports-focus brethren.
A long-term agreement, the pact will see the delivery of program and commercial ratings for live plus seven days of time-shifted viewing.
The announcement comes following yesterday’s news of the addition of “eligible TV viewing” from Hulu and YouTube TV to Nielsen’s Digital in TV Ratings service.
