Two QSRs under the Yum! Brands banner are big users of spot cable, according to the latest Media Monitors Spot Ten Report. One of them soars into the Top 5, thanks to 42,500 spot plays detected by ad monitoring service owned by iHeartMedia.
As shown below, that would be Taco Bell as Allstate climbs to the Top.
Where’s last week’s No. 1 advertiser?
It is not on the Spot Ten Cable list, while Pizza Hut surges into the Top 10: