They’ll soon be keeping score for radio stations serving one Montana community and two Florida communities. For one of the Florida locations, it will mark a return to the rated world, although before the service was provided by Arbitron.
The former Arbitron market is Sebring FL. The other two will be getting radio ratings for the first time. They are Homosossa Springs FL and Helena MT.
“I’m so excited to be working with Eastlan Ratings. These guys get what local broadcasters do,” remarked Steve Schurdell, President/General Manager of WGUL, Incorporated in Homosassa Springs.
“At a time when the largest radio ratings vendor is focused on coaxing its billion dollar sale past federal regulators, we are thankful to remain focused on serving the needs of radio broadcasters like Steve,” added Eastlan President/CEO Mike Gould.