TNT has set a date with Nationwide Insurance, CoverGirl, Olay, Crest Whitestrips, Comfort Inn Hotels and David’s Bridal around the new series Wedding Day, the network’s first-ever unscripted drama. Through custom promotions, brands will be woven across marketing supporting the series, as well as within featured episode storylines. The series comes from Mark Burnett Productions and DreamWorks Television, with Mark Burnett (Survivor); DreamWorks’ Darryl Frank and Justin Falvey (Las Vegas, TNT’s Into the West); and Janelle Fiorito (Extreme Makeover: Home Edition) serving as executive producers. Wedding Day is set to premiere on TNT 6/16, at 8 p.m. (ET/PT).
