Last week, the Multicultural Media, Telecom and Internet Council (MMTC) expressed its concern that Hispanics who rely on Spanish-language communication would not be receiving urgently needed information pertaining to the deadly Hurricane Florence.
It turns out two companies with radio stations in the path of the devastating storm voluntarily banded together to deliver mensajes en español to Latinos across the impacted region of the Carolinas. A third company based in Miami pitched in to handle the production of the alerts.
