truTV – which is coming off another record-setting quarter in reaching young adults – has lined up an extensive programming slate for the end of 2011 that includes three new series, seven returning hits and the network’s biggest series acquisition ever.
The new series Bear Swamp Recovery, about a larger-than-life family-owned repo business, is set to debut Aug. 22, followed by the Sept. 14 premiere of Hulk Hogan’s MCW, which will take viewers behind the scenes of a new professional wrestling league. truTV’s third new series of the fall and winter, the hidden-camera prank series Impractical Jokers, will arrive in December.
On Sept. 2, truTV adds its biggest series acquisition, the popular competition show Wipeout. Seven of truTV’s original series are also set to return, including the hits Hardcore Pawn, Lizard Lick Towing, Full Throttle Saloon and Black Gold.
truTV just scored its most-watched second quarter ever in primetime delivery of three key demos: adults 18-49, men 18-34 and men 18-49. The network, which is growing in popularity with younger viewers, increased its delivery of adults 18-34 by 11% and men 18-34 by 7% in the second quarter.
The following is a rundown of truTV’s new and returning series for 2011:
New Original Series
Bear Swamp Recovery – New series premiering Monday, Aug. 22, with back-to-back episodes at 10 and 10:30 p.m. (ET/PT)
Bear Swamp, where the business is big but the family is even bigger, follows PJ Vinch, who runs a booming New Jersey repo company with the help of his senior-with-an-attitude father and his teen son. With a repo order in one hand and a slice of pizza in the other, these bulky Sicilians never hesitate to take jobs other companies can’t handle, from massive construction equipment to luxury yachts at the Jersey shore to an entire fleet of racecars. They always get the goods, and they never miss a meal. Bear Swamp Recovery comes to truTV from Bischoff-Hervey Entertainment.
Hulk Hogan’s MCW – New series premieres Wednesday, Sept. 14, at 10 p.m. (ET/PT)
Hulk Hogan, one of the legendary stars of pro wrestling, believes you need to start small if you want to win big. Now he’s lending his expertise to the new Micro Championship Wrestling, where he gives little wrestlers advice on recruiting, training and mentoring. It’s all with the goal of getting the MCW off the ground and into the arena. Hulk Hogan’s MCW comes to truTV from Bischoff-Hervey Entertainment.
Impractical Jokers – New series coming in December
Since they were kids, Sal, Murr, Q and Joe have dared one another to do the most ridiculous, humiliating public pranks imaginable. Now, to find out who’s best under pressure, they’ll compete in unbelievably awkward social experiments – all recorded on camera. The loser must do the most mortifying challenge ever. Impractical Jokers comes to truTV from NorthSouth Productions.
New Acquired Series
Wipeout – Acquired series to air Fridays at 8 p.m. (ET/PT), beginning Sept. 2
truTV has acquired exclusive, off-network cable rights to air this exciting series in which contestants face wildly outrageous barriers, from Big Balls to complex contraptions, for the chance at winning a cash prize. Wipeout, which is also shown in numerous international versions around the globe, ranks among the world’s top-rated game shows. The series was recently voted by Entertainment Weekly’s readers as “Reality TV’s Guiltiest Pleasure.”
Lizard Lick Towing – Season 1 returns Monday, Aug. 22, at 9:30 p.m. (ET/PT); Season 2 coming in November
Las Vegas Jailhouse – Season 4 launches Sunday, Sept. 4, at 10 p.m. (ET/PT)
Operation Repo – Season 9 launches Wednesday, Sept. 14, at 9:30 p.m. (ET/PT)
Police POV – Season 2 launches in November
Hardcore Pawn – Season 5 coming in November
Black Gold – Season 4 coming in November
Full Throttle Saloon – Season 3 coming in November