Embassy Suites Hotels’ “366 Days of More” campaign expands the “More” by honing in on moments throughout the year when it can give consumers more, whether they are guests, members of the brand’s social community or passers-by on the street. Embassy Suites spokesperson Lisa Harrison tells RBR-TVBR more about the buy on the TV side:
“Networks include FOX, CBS, NBC, ABC. Programming includes NBA Playoffs (HOU & DC), NHL Playoffs (CHI & NY), Masters Tourney (Tampa), French Open (SF), MLB regional games and NASCAR. TV spots will also appear in awards shows such as Billboard Music Awards, Tony Awards and American Country Music Awards. In addition, spots will air during premiere programs such as The Good Wife, CSI Miami, Amazing Race, Desperate Housewives, 60 Minutes, Celebrity Apprentice, Dateline NBC, Good Morning America on Sunday and the Today show on Sunday.”
