TV Guide Network's headlining summer series "America's Next Producer" will be supported with the biggest marketing campaign and digital video distribution in the network's history. TV Guide Network's national marketing initiatives will generate a quarter of a billion impressions and will include a multi-million dollar media campaign across cable and satellite television, print, outdoor and online.
Additionally, the company will launch an unprecedented level of digital content and online video extras to support the show, which premieres 7/18 at 8:00 p.m. ET/PT with a repeat airing at 9:00 p.m. ET/PT. Along with MSO carriage, distribution partners include AOL Video, YouTube, Google Video, Veoh and Brightcove. TV Guide Online will also support with a comprehensive micro-site (tvguide.com/anp), which includes video featurettes of all 10 contestants and online blogs with the series host Ananda Lewis and series judge Matt Roush, senior critic for TV Guide.
The show is a 10-episode reality competition series will give a group of television producers the chance to prove they have what it takes to create the next generation of TV hits. Contestants will be judged on their ability to create and execute compelling TV concepts in a variety of genres from scripted to reality. Contestants will compete each week to survive elimination rounds and the winner will receive the ultimate TV producer prize package: 100,000 cash, a production office in Hollywood, and a first-look deal with TV Guide Network.