TVSquared Squares Away Cross-Platform ‘Multi-Touch Attribution’

0

New York-based TV attribution firm TVSquared, which works with brands, agencies, networks and web publishers, has inked a partnership with the maker of a creative asset management platform as part of an enhanced effort to bring advertisers performance measurement of all impressions served across every ad-supported “over the top” streaming device.


Please Login to view this content. (Not a member? Join Today!)
You do not have permission to view the comments.

Leave a Reply

Your email address will not be published. Required fields are marked *