vCreative PPO signs Cox Media


Cox Media GroupOn the heels of Cox Media Birmingham enlisting vCreative PPO early this year, Cox Media has just added Atlanta, San Antonio, Tulsa, Miami and Greenville-Spartanburg to the list of markets using the cloud-based PPO system to manage continuity and production for both digital and terrestrial media.

Said Cox Media/Atlanta Sound Designer Corey Holzberg on 6/12: “So far, so good. The more we use it, the more we like it. [PPO] is really streamlining our production department. It’s nice (and helpful) to have everything in one central location.”

Within the PPO system, all production files and documents remain attached to production orders and are easily accessible from any internet-enabled device. vCreative PPO is a web-based system that provides a more efficient and accurate workflow for creative production and continuity, increasing both efficiency and quality. Currently, over 1,500 radio stations use the vCreative PPO system.