Volican Replacement System Provider Adds SE Sales Pro

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The Florida company considered to be a top provider of Volicon-replacement systems for broadcast, TV and cable has just selected someone to lead sales activities and manage select strategic accounts in the Southeastern U.S.


Joining Vela is Tracy Connors.

Her appointment completes the staffing of Vela’s worldwide sales team. The two other recent additions are Kevin Lichtman, taking over the Northeastern U.S. and Latin America Sales; and Justin Lello, who is taking a role overseas.

Over the past six years, Connors managed Southeastern U.S. Sales at Digital Broadcast, Inc. and has extensive ad sales experience. This includes a decade at WJHG-7 in Panama City Beach, Fla., where she spent five years as President/General Manager after five years as Sales Manager.

“We are delighted to have Tracy join our team,” said Ken Rubin, VP of Worldwide Sales at Vela. “During this time of uncertainty, 26-year-old Vela is a strong, reliable, and capable U.S.-based innovator, technology leader and partner to our Broadcast and Media operators. Tracy’s energy, enthusiasm and commitment to her customers’ success are a perfect match with the Vela team.”

Vela’s systems provide compliance monitoring, multi-viewing, 24×7 logging, AirChecks, competitive station monitoring & analytics, newsroom, OTT monitoring, and social media integration, among other capabilities.