WADL-TV Detroit, Kmart to give away hundreds of free coats


It is no secret that Michigan has been among the hardest hit regions economically, rising unemployment, major businesses leaving the area, and foreclosures. Metropolitan area Detroiters have found themselves shuffling limited resources just to survive. During this bitter cold season, needy school children will brave the cold to get to school and some will stay home due to lack of proper warm clothing.

On 1/18 at 11AM, hundreds of needy children will be able to get a brand new coat free due to a special partnership. The Kmart partnership with WADL-TV38 further reinforces what community commitment is about states Lewis Gibbs President of WADL-TV38.

Any family receiving assistance from the department of family services will be able to get a brand new coat.

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Carl has been with RBR-TVBR since 1997 and is currently Managing Director/Senior Editor. Residing in Northern Virginia, he covers the business of broadcasting, advertising, programming, new media and engineering. He’s also done a great deal of interviews for the company and handles our ever-growing stable of bylined columnists.