Want To Learn About Blockchain? Here’s Your Chance


So, you’ve read all about Blockchain but have no idea what it is, or how it could help your media company?

Here is your chance to gain “valuable insights on how media organizations can harness the technology’s potential for improving their operational and competitive effectiveness in today’s automated business world.”

An upcoming webinar from MFM, the Media Financial Management Association, will provide an “Introduction to Blockchain for Media Companies.”

The event is scheduled for Thursday, October 18, at 1pm Eastern, and the hour-long webinar will be presented by Pequan Group Managing Director Richard Taub and Prakash Santhana, managing director of Deloitte Transactions and Business Analytics and co-leader of Deloitte’s blockchain and cryptocurrency community.

“The October webinar from MFM will provide online access to insights from two of the highly rated speakers from at last month’s Media Outlook 2019 event in New York,” said Mary M. Collins, President/CEO of MFM and BCCA, the media industry’s credit association.

Blockchain’s applications run the gamut from supporting distributed accounting systems to facilitating advertising and subscription payments.

Taub spent 20 years working with television programming networks on their distribution and financial capitalization strategies, including serving as CFO of Vme Media Inc., from 2010 to 2013.

Santhana, at Deloitte,  focuses on deploying the blockchain infrastructure for entities across different sectors and is the inventor of an out-of-band mobile fraud prevention solution to help card-issuers combat non-face-to-face fraud worldwide.

Eligible registered participants in the Distance Learning Seminar will also receive up to one CPE credit toward their certified public accounting (CPA) license. MFM is registered with the National Association of State Boards of Accountancy (NASBA) as a sponsor of continuing professional education on the National Registry of CPE Sponsors.

The registration fee for the event is $50 for individual members of MFM and $75 for non-members. There is no charge for Corporate Member group employees. More information and an online registration form may be found on MFM’s website: http://www.mediafinance.org