Last week, TeleFutura delivered its highest weekly performance in the current 2011/12 Season with 634,000 Total Viewers 2+ and the 2nd highest levels among Adults 18-49 (362,000) and Adults 18-34 (204,000) during Broadcast Prime (Mon-Sat 8pm-11pm/Sun 7pm-11pm).
In comparison to its prior week average (11/21/11-11/27/11), TeleFutura reported audience growth among Total Viewers 2+ (634,000 vs. 622,000; +2%) during broadcast prime.
TeleFutura’s entire primetime line-up strengthened its performance versus a week ago:
M-F 8pm-8:30pm novela, “Reto de Mujer”…
Averaged 376,000 Total Viewers 2+, 223,000 Adults 18-49 and 99,000 Adults 18-34.
Grew its audience by double-digit margins from the prior week (11/21/2011-11/25/2011) among Adults 18-49 (223,000 vs. 186,000; +20%) and Adults 18-34 (99,000 vs. 63,000; +57%).
Delivered its 2nd highest weekly audience levels since premiering on 08/15/11 among Adults 18-34.
M-F 8:30pm-9pm novela, “El Ultimo Matrimonio Feliz”…
Attracted nearly 400,000 Total Viewers 2+ (383,000), 230,000 Adults 18-49 and 115,000 Adults 18-34.
Double-digit percentage increases versus previous week average among Total Viewers 2+ (383,000 vs. 329,000; +16%), Adults 18-49 (230,000 vs. 172,000; +34%) and Adults 18-34 (115,000 vs. 58,000; +98%).
Generated the highest weekly performance since its premiere on 08/08/11 among Adults 18-49 and Adults 18-34 and the 2nd highest among Total Viewers 2+.
M-F 9pm-10pm novela “Correo de Inocentes”…
Drew in 333,000 Total Viewers 2+, 190,000 Adults 18-49 and 77,000 Adults 18-34.
Versus its prior week average (11/21/11-11/25/11), “Correo de Inocentes” grew its audience among Total Viewers 2+ (333,000 vs. 311,000; +7%), Adults 18-49 (190,000 vs. 169,000; +12%) and Adults 18-34 (77,000 vs. 67,000; +15%).
In its fourth week on TeleFutura, “Protagonistas” M-F 10pm-11pm…
Generated 536,000 Total Viewers 2+, 328,000 Adults 18-49 and 218,000 Adults 18-34.
Registered double-digit week-to-week percentage growth among Total Viewers 2+ (536,000 vs. 488,000; +10%).
Adults 18-49 (328,000 vs. 284,000; +15%) and Adults 18-34 (218,000 vs. 181,000; +20%).
Delivered a record week since premiering on TeleFutura on 11/08/11 among Total Viewers 2+, Adults 18-49 and Adults 18-34.
On Sunday night (12/04/11) from 7pm-11pm, TeleFutura was the #2 Spanish-language network, out-delivering Telemundo. TeleFutura’s primetime programming included the back-to-back feature films “Cine de las Estrellas: Croc” and “Cine de las Estrellas: Armored” generating more viewers than Telemundo’s primetime line-up that included a special presentation of “Fútbol Estelar: Tigres vs. Queretaro” and “Pa’Lante con Cristina” among Total Viewers 2+ (TF 1,273,000 vs. TEL 1,259,000; +1% Adv.).
Head-to-Head in the 9pm-11pm block on Sunday night, TeleFutura ‘s “Cine de las Estrellas: Armored” out-performed Telemundo’s airing of “Pa’Lante con Cristina” among Total Viewers 2+ (TF 1,089,000 vs. TEL 1,028,000; +6% Adv.) and Adults 18-49 (TF 582,000 vs. TEL 565,000; +3% Adv.).
The movie “Croc” which aired Sunday from 7pm-9pm, currently ranks as TeleFutura’s HIGHEST rated feature film in the 2011/2012 Season among Total Viewers 2+. Additionally, “Croc” on “Cine de las Estrellas” was TeleFutura’s highest-rated program last week among Total Viewers 2+, Adults 18-49 and Adults 18-34 during broadcast prime.
(Source: Univision – The Nielsen Company, NPM (11/28/2011-12/04/2011) vs. prior week (11/21/2011-11/27/2011). TeleFutura’s Feature films ranker based on the 2011/12 Season-To-Date (09/19/2011-12/04/2011). Broadcast Prime (M-Sat 8pm-11pm, Sun 7pm-11pm), Live+SD.)
Note: TF last week aired Mon-Wed “Reto de Mujer,” El Ultimo Matrimonio Feliz” and “Correo de Inocentes” & “Protagonistas” aired Mon-Thu.
