Week 13: ABC up year to year for 3rd straight week


The Net is Up Year to Year for the 3rd Straight Week on Monday with Young Adults

ABC’s “Castle” Repeat Attracts More Viewers than NBC’s First-Run “Rock Center”

Continuing to Post Big Year-to-Year Growth in its Slot, ABC’s “Last Man Standing” Is Tuesday’s No. 1 Most-Watched Comedy, Topping Fox’s “Glee”-led “New Girl”

ABC’s “Body of Proof” Generates the Series’ Strongest-Ever Repeat Performance

ABC’s Repeat Wednesday Comedies Post Double-Digit Year-Over-Year Growth

ABC’s Replay “Modern Family” Tops Fox’s “X Factor”-Fueled “Teenage Daughter”

ABC’s “Barbara Walters Presents: The 10 Most Fascinating People of 2011” Surges Over its Lead-in and Gains Audience Throughout its 90-Minute Broadcast

ABC’s “The Year with Katie Couric” Earns Strong Year-Over-Year Time Slot Increases
ABC’s Repeats of “America’s Funniest Home Videos” and “Once Upon a Time” Outdraw Fox’s Animated Comedies from 7-9pm on Sunday Evening

Monday: With a rebroadcast of I Want a Dog for Christmas, Charlie Brown, You Deserve It and a repeat airing of Castle, ABC grew over the same night last year by 10% in Adults 18-49.  

It was the Net’s 3rd consecutive Monday to post year-to-year improvement on the night. Building on its You Deserve It lead-in by 21% at 10pm, ABC’s Castle repeat attracted more viewers than NBC’s original Rock Center with Brian Williams, despite the NBC newsmagazine’s biggest-ever lead-in coming out of the 2-hour season premiere of Fear Factor. 

Tuesday: At 8 o’clock, ABC’s Last Man Standing earned second place in its half-hour with Total Viewers, outdrawing Fox’s Glee by 4% and NBC’s special Will & Kate: Inside the Royal Marriage by 44%. The ABC freshman comedy also topped the NBC special by 83% in Adults 18-49. In addition, self-starter Last Man continued to finish as Tuesday’s most-watched comedy, leading Fox’s runner-up Glee-fueled New Girl at 9pm by 10%. On average since its premiere, Last Man Standing has boosted the half-hour for ABC by 2.8 million viewers and by 38% in Adults 18-49 over original series programming on the comparable nights last year.

In the 8:30pm half-hour, ABC’s replay Last Man Standing dominated NBC’s Will & Kate special by 17% in Total Viewers and by 54% in Adults 18-49. Last Man Standing delivered ABC’s top young adult number in the time slot in nearly 2 months – since 10/18/11. ABC’s repeat The Middle soared over the prior week’s replay in the time slot by 21% in Total Viewers and by 50% in Adults 18-49. During the 10 o’clock hour, ABC’s Body of Proof encore scored its best-ever repeat numbers, surpassing its previous highs by 14% in Total Viewers (on 7/24/11) and by 38% in Adults 18-49 (on 8/7/11). The ABC sophomore drama improved its time period year to year by impressive margins, up by 23% in Total Viewers and by 38% in Adults 18-49 over the year-ago night.

Wednesday: During the first half of the evening, ABC’s repeat comedies (The Middle/Suburgatory/Modern Family) rose sharply over encore comedies in the 90-minute time period on the same Wednesday last year among Total Viewers (+11%) and Adults 18-49 (+13%).  ABC’s 9pm repeat Modern Family outdelivered Fox’s X Factor-fueled first-run I Hate My Teenage Daughter at 9:30pm by 1.5 million viewers and by 28% in Adults 18-49.  Surging over its lead-in by 1.8 million viewers and gaining audience throughout its 90-minute broadcast, ABC’s Barbara Walters Presents: The 10 Most Fascinating People of 2011 earned second place in its time period with viewers and key Adult demos (AD18-49/AD25-54). 

In addition, the ABC special highlighting some of the year’s most prominent names in entertainment, sports and politics, finished #1 against its network rivals with Adults 18-34 and Women 18-34.  Steve Jobs was named the most fascinating person of 2011. Barbara Walters Presents: The 10 Most Fascinating People of 2011 generated big year-over-year improvement for ABC in the 90-minute time period, with Total Viewers (+105%), Adults 18-49 (+53%) and Adults 25-54 (+61%).

Thursday: During the 8 o’clock hour opposite Fox’s X Factor Results Show and CBS’ repeat and original comedies (The Big Bang Theory/Rules of Engagement), ABC’s second rebroadcast this year of A Charlie Brown Christmas beat out NBC’s encore comedies (Community/Parks and Recreation) by wide margins with Total Viewers (+220%) and Adults 18-49 (+157%). 

The ABC Peanuts holiday special ran a strong #1 in the hour with Kids 2-11, leading runner-up The X Factor by 59% to stand as the highest-rated broadcast TV program of the evening.  From 9-11pm, ABC’s special The Year with Katie Couric earned 2nd place against its broadcast competition during its 2-hour time period with Total Viewers and Adults 25-54. The Year with Katie Couric delivered substantial year-over-year increases for ABC in the 2-hour time period, boosting the slot by 2.0 million viewers, by 36% in Adults 18-49 and by 43% in Adults 25-54.

Friday: During the 8 o’clock hour, ABC’s Extreme Makeover: Home Edition finished #1 against its network rivals across all key Adult demographics (A18-34/A18-49/A25-54). Home Edition topped runner-up Fox with a special repeat of Happiness is a Warm Blanket, Charlie Brown in Adults 18-49 by 20% and NBC’s original Chuck by 33%.

Surging week to week by 20% in Adults 18-49, Home Edition matched ABC’s 2nd-highest young adult number in the time period this season, while hitting a season high with Adults 18-34. A second installment of Home Edition at 9pm led its net rivals across key Women demographics (W18-34/W18-49). The ABC unscripted series also beat NBC’s Grimm by 13% in Adults 18-34.

Saturday: ABC’s encore Winter Wipeout beat NBC’s replay Grimm in the 8pm hour by 35% in Total Viewers and by 40% in Adults 18-49. In addition, Wipeout was the top-rated broadcast program in the hour among Teens 12-17. From 9-11pm, ABC’s special rebroadcast of CMA Country Christmas outdrew NBC’s original and repeat programming in the 2-hour block (WWE Tribute to the Troops/Law & Order: SVU) by 25% in Total Viewers.

Sunday: At 7pm, ABC’s replay America’s Funniest Home Videos was the 2nd-most watched show, drawing a larger overall audience than pre-game football coverage on NBC. In addition, the repeat video clip show outdrew its encore competition in the hour on Fox (American Dad/Cleveland) by 3.3 million viewers and by 17% in Adults 18-49. ABC’s rebroadcast Once Upon a Time topped Fox’s repeat and original animated comedies (The Simpsons/Allen Gregory) in the 8 o’clock hour by 5% in Total Viewers.

(source: ABC)