Homer’s still got it! After more than two decades on the air, THE Simpsons managed to best tough competition – including “Modern Family,” “Big Bang Theory” and The Golden Globes – to claim last week’s entertainment ratings crown among Adults 18-49, Adults 18-34 and Teens. Family Guy and the series debut of Napoleon Dynamite also ranked among the week’s top 5 regular programs in the core adult demo, and together with THE Simpsons dominated the top three slots among Adults 18-34 and Teens.
Averaging a 3.2/8 among Adults 18-49, FOX ranked second last week in the core demo but won the week among Adults 18-34 and Teens, thanks to its Sunday animated comedies, a strong return by Bones and the series premiere of new drama The Finder.
In addition, excluding sports and specials, FOX had:
4 of the Top 20 programs among Adults 18-49: THE Simpsons (No. 1), Napoleon Dynamite (No. 4 tie), Family Guy (No. 4 tie) and Napoleon Dynamite SP 930P (No. 9)
4 of the Top 20 programs among Adults 18-34: THE Simpsons (No. 1), Family Guy (No. 2), Napoleon Dynamite (No. 3) and Napoleon Dynamite SP 930P (No. 6)
4 of the Top 20 programs among Teens: THE Simpsons (No. 1), Napoleon Dynamite (No. 2), Family Guy (No. 3) and Napoleon Dynamite SP 930P (No. 4)
2 of the Top 20 programs among Total Viewers: THE Simpsons (No. 10) and Napoleon Dynamite (No. 20)
Week of January 9 – 15, 2012 — Nightly and Program Highlights
MONDAY
8:00-9:00 HOUSE (RS): (Adults 18-49: 1.0/3, 3.3 Mil Total Viewers)
9:00-10:00 HOUSE (R): (Adults 18-49: 1.2/3, 3.3 Mil Total Viewers)
8:00-10:00 FOX PRIME: (Adults 18-49: 1.1/3, 3.3 Mil Total Viewers)
With encores of HOUSE at 8p (1.0/3) and 9p (1.2/3), FOX ranked fourth for the night among Adults 18-49.
TUESDAY
8:00-9:00 Glee (R): (Adults 18-49: 1.1/3, 3.1 Mil Total Viewers)
9:00-9:31 New Girl (R): (Adults 18-49: 1.3/3, 3.3 Mil Total Viewers)
9:31-10:00 Raising Hope (R): (Adults 18-49: 1.0/3, 2.8 Mil Total Viewers)
8:00-10:00 FOX PRIME: (Adults 18-49: 1.1/3, 3.1 Mil Total Viewers)
With encores of Glee (1.1/3), New Girl (1.3/3) and Raising Hope (1.0/3), FOX ranked fourth for the night among Adults 18-49.
WEDNESDAY
8:00-9:00 MOBBED (RS): (Adults 18-49: 1.0/3, 2.8 Mil Total Viewers)
9:00-10:00 MOBBED: (Adults 18-49: 1.3/3, 3.4 Mil Total Viewers)
8:00-10:00 FOX PRIME: (A18?49: 1.2/3, 3.1 Mil Total Viewers)
Airing an encore MOBBED at 8p (1.0/3) and a MOBBED original at 9p (1.3/3), FOX ranked fourth for the night among Adults 18-49.
THURSDAY
8:00-9:00 Bones (S): (Adults 18-49: 2.4/6, 8.6 Mil Total Viewers)
9:00-10:00 The Finder (P): (Adults 18-49: 1.7/4, 5.5 Mil Total Viewers)
8:00-10:00 FOX PRIME: (Adults 18-49: 2.0/5, 7.1 Mil Total Viewers)
Bones returned with a 2.4/6 among Adults 18-49, the same as five weeks ago (12/8/11, 2.4/6), but was up +5% in Total Viewers from its most recent telecast (8.6 vs. 8.2 Mil on 12/8/11).
The debut of The Finder delivered a 1.7/4 among Adults 18-49. FOX ranked third overall on the night.
FRIDAY
8:00-9:00 Kitchen Nightmares: (Adults 18-49: 1.7/5, 3.8 Mil Total Viewers)
9:00-10:00 FRINGE: (Adults 18-49: 1.1/3, 2.9 Mil Total Viewers)
8:00-10:00 FOX PRIME: (Adults 18-49: 1.4/4, 3.3 Mil Total Viewers)
Kitchen Nightmares posted a 1.7/5 among Adults 18-49 and won the 8pm hour among Adults 18-49 and Adults 18-34.
FRINGE posted a 1.1/3 and ranked #4 in the hour among Adults 18-49 and Adults 18-34.
FOX ranked #3 among Adults 18-49 for the night and #1 among Adults 18-34.
SATURDAY
8:00-8:21 NFL PLAYOFF OVER-RUN: (A18?49: 14.1/40, 40.6 Mil Total Viewers)
8:21-8:42 NFL PLAYOFF POST-GAME: (A18?49: 3.6/10, 10.1 Mil Total Viewers)
8:42-9:00 COPS: (A18?49: 1.5/4, 4.1 Mil Total Viewers)
9:00-10:00 Terra Nova (R): (Adults 18-49: 0.7/2, 2.2 Mil Total Viewers)
8:00-10:00 FOX PRIME: (Adults 18-49: 3.7/10, 10.6 Mil Total Viewers)
An NFL Playoff Over-run, COPS and an encore Terra Nova gave FOX a #2 rank on Saturday.
SUNDAY
7:00-8:00 NFL PLAYOFF OVER-RUN: (A18?49: 17.4/44, 48.7 Mil Total Viewers)
8:00-8:12 NFL PLAYOFF POST-GAME: (A18?49: 9.3/23, 23.8 Mil Total Viewers)
8:12-8:42 THE Simpsons: (A18?49: 5.4/13, 11.5 Mil Total Viewers)
8:42-9:12 Napoleon Dynamite (P): (A18?49: 4.4/10, 8.7 Mil Total Viewers)
9:12-9:42 Family Guy: (A18?49: 4.4/10, 8.3 Mil Total Viewers)
9:42-10:12 Napoleon Dynamite (S): (A18?49: 3.3/8, 6.9 Mil Total Viewers)
7:00-10:12 FOX PRIME: (A18?49: 8.7/21, 22.3 Mil Total Viewers)
With a full slate of animated comedy originals, including the series premiere of Napoleon Dynamite, FOX won the night among Adults 18-49 and Total Viewers and posted its highest-rated Sunday night (excluding nights of all sports) in four years among Adults 18-49 (since 1/13/08.)
At 8:12pm, THE Simpsons delivered a 5.4/13, posting its highest A18-49 rating and Total Viewers (11.5 Mil.) in one year since 1/9/2011. THE Simpsons was the highest rated entertainment program of the week among Adults 18-49 and Adults 18-34, beating Modern Family, The Big Bang Theory and The Golden Globes. The series premiere of Napoleon Dynamite (4.4/10) followed at 8:42pm. Napoleon Dynamite is the third-highest comedy debut this season (behind 2 Broke Girls and New Girl).
Family Guy posted a 4.4/10 and delivered its highest A18-49 rating and Total Viewers (8.3 Mil.) in one year since 1/9/2011. A second telecast of Napoleon Dynamite at 9:42pm closed the night with a 3.3/8.
JANUARY 9 – 15, 2012
TOTAL PRIMETIME
ADULTS 18?49 ADULTS 18?34 VIEWERS (Mil)
FOX 3.2/8 FOX 2.9/8 FOX 8.7
ABC 2.2/6 ABC 1.6/5 ABC 7.0
CBS 3.7/10 CBS 2.6/8 CBS 13.9
NBC 2.0/5 NBC 1.5/4 NBC 6.6
(Source: Fox)