Week 37: TeleFutura continues more nightly wins over Telemundo

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Thus far in the 2010/2011 Season, TeleFutura Continues to Hold More Nightly Wins over Telemundo versus the Same Period in the 2009/2010 Season Among Adults 18-49.


TeleFutura Broadcast Prime Highlights – Week of May 30, 2011 to June 5, 2011.

Last week during broadcast primetime (Mon-Sat 8pm-11pm/Sun 7pm-11pm),  TeleFutura generated 465,000 Total Viewers 2+, 273,000 Adults 18-49 and 143,000 Adults 18-34.

TeleFutura continues to hold more nightly wins over Telemundo during broadcast primetime thus far in the 2010/2011 Season versus the same period in the 2009/2010 season among Adults 18-49 (73 nights vs. 63 nights).

 In its 6th week, TeleFutura’s  M-F 8pm-9pm novela “Doña Bella” averaged 388,000 Total Viewers 2+, 219,000 Adults 18-49 and 100,000 Adults 18-34. 

“Doña Bella” grew its audience by double-digit margins among Adults 18-49 (219,000 vs. 199,000; +10%) and Adults 18-34 (100,000 vs. 87,000; +15%) compared to its previous week performance.

(Source: Univision- The Nielsen Company, NPM (05/30/2011-06/05/2011) M-Sat 8pm-11pm, Sun 7pm-11pm; Season-To-Date: 2010/2011 (09/20/2010-06/05/2011) and 2009/2010 Season-To-Date (09/21/2009-06/06/2010). Live+SD)