Week 40: TeleFutura continues holding nightly wins over Telemundo

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In the Current 2010/2011 Season, TeleFutura Continues to Hold More Nightly Wins over Telemundo versus the Same Period in the 2009/2010 Season Among Adults 18-49


TeleFutura Broadcast Prime Highlights – Week of June 20, 2011 to June 26, 2011.

TeleFutura generated 540,000 Total Viewers 2+, 299,000 Adults 18-49 and 158,000 Adults 18-34 last week during Broadcast Prime (Mon-Sat 8pm-11pm/Sun 7pm-11pm).

In the current 2010/2011 Season, TeleFutura continues to hold more nightly wins over Telemundo during Broadcast Prime (Mon-Sat 8pm-11pm/Sun 7pm-11pm) versus the same period in the 2009/2010 Season among Adults 18-49 (76 nights vs. 66 nights).

 On Saturday night (June 25, 2011) from 8p-11p, TeleFutura’s primetime programming which consisted of back-to-back movies on “Cine de  las Estrellas: La Battalla de Riddick (THE CHRONICLES OF RIDDICK)” and “Cine de las Estrellas Sat 2: El Angel de la Muerte (ANGEL OF DEATH),” out-performed Telemundo’s  prime time line-up which included “Cine de Impacto: The Ministers,” “Cine de Impacto II: Pitch Black” and “Persiguiendo Injusticias” among Total Viewers 2+ (TF 424,000 vs. TEL 412,000; +3% Adv.) and Adults 18-49 (TF 234,000 vs. TEL 223,000; +5% Adv.). 

(Source: Univision – The Nielsen Company, NPM (06/20/2011-06/26/2011) M-Sat 8pm-11pm, Sun 7pm-11pm. Season-To-Date: 2010/2011 (09/20/2010-06/26/2011) and 2009/2010 Season-To-Date (09/21/2009-06/27/2010).  Saturday 8pm-11pm based on Strict Daypart. Live+SD)