Week 47: CBS has strong week w/ 'Big Brother' in viewers

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CBS wins in viewers for the sixth consecutive week.


All Three “Big Brother” Broadcasts Sweep Their Time Periods in Viewers and Key Demos.

All Three Broadcasts Place among the Top 10 Programs of the Week in Adults 18-49, Adults 18-34 and Adults 25-54.

CBS Has the Week’s Top 13 Scripted Programs.

CBS won its sixth consecutive week in viewers paced by time-period-winning performances by all three editions of BIG BROTHER and the top 13 scripted series, according to Nielsen live plus same day ratings for the week ending Aug.14, week 47 of the 2010-2011 television year.

All three BIG BROTHER broadcasts (Wednesday, Thursday and Sunday) swept their time slots and placed among the top 10 in adults 18-49, adults 18-34 and adults 25-54.

NCIS, NCIS: LOS ANGELES, CSI: CRIME SCENE INVESTIGATION, THE BIG BANG THEORY, THE MENTALIST TUESDAY SPECIAL, FLASHPOINT, CRIMINAL MINDS, CSI: NY, BLUE BLOODS, THE MENTALIST, TWO AND A HALF MEN, RULES OF ENGAGEMENT and MIKE AND MOLLY were the week’s top 13 scripted programs.

For the week in viewers: CBS (6.31m) beat ABC (4.71m), FOX (4.68m) and NBC (4.61m).  Summer-to-date, CBS (6.31m) leads NBC (5.81m), ABC (5.65m) and FOX (4.54m). 

For the week in key demographics, CBS was second in adults 25-54 (1.9/05, -0.1 behind FOX) and adults 18-49 (1.4/04).  

For the week in households, CBS (4.1/07) was ahead of both NBC and ABC (2.9/05, each), and FOX (2.8/05).  Summer-to-date, CBS (4.1/07) is ahead of both NBC and ABC (3.5/06, each) and FOX (2.7/05). 

CBS Weekly Highlights:

BIG BROTHER WEDNESDAY was first in households (4.5/08), viewers (7.39m), adults 25-54 (3.3/10), adults 18-49 (2.8/09) and adults 18-34 (2.3/09).  BIG BROTHER WEDNESDAY posted season-high Wednesday ratings in households, viewers, adults 25-54, adults 18-49 and adults 18-34.  BIG BROTHER was the night’s #1 program in adults 25-54 and adults 18-49.

BIG BROTHER THURSDAY was first in households (4.3/07), viewers (7.12m), adults 25-54 (3.3/09), adults 18-49 (2.7/08) and adults 18-34 (2.3/07) for the sixth consecutive week.

BIG BROTHER SUNDAY (9:05-10:04 PM) was first in viewers (7.60m), adults 25-54 (3.3/08), adults 18-49 (2.7/07), adults 18-34 (2.0/06) and tied for first in households (4.4/07, with ABC) in the 9:00 PM hour.  BIG BROTHER SUNDAY swept its time slot for the sixth consecutive week. 

FLASHPOINT was first in households (4.1/08) and viewers (6.18m); it was second in adults 25-54 (1.6/06) and adults 18-49 (1.1/04).  FLASHPOINT won its time slot in viewers for the 14th straight week. 

Top CBS programs of the week:  #2 NCIS (R) (an average of 10.34m viewers), #4 60 MINUTES (R) (8.55m), #5 NCIS: LOS ANGELES (R) (8.23m), #6 BIG BROTHER 13 SUNDAY (7.60m), #7 BIG BROTHER 13 WEDNESDAY (7.39m), #8 CSI: CRIME SCENE INVESTIGATION (R) (7.36m), #9 BIG BROTHER 13 THURSDAY (7.12m), #14 THE BIG BANG THEORY (R) (6.52m), #16 THE MENTALIST TUESDAY SPECIAL (R) (S) (6.26m), #18 FLASHPOINT (6.18m), #22 CRIMINAL MINDS (R) (5.66m), #24 CSI: NY (R) (5.55m), #25 BLUE BLOODS (R) (5.51m), #26 THE MENTALIST (R) (5.50m), #28 TWO AND A HALF MEN (R) (5.46m), #29 RULES OF ENGAGEMENT (R) (5.32m) and #30 48 HOURS MYSTERY (R) (5.27m).

Prime averages are based on the following hours of rated broadcasts in Week #47:

CBS – 22 hours
NBC – 22 hours
ABC – 22 hours
FOX – 16 hours

NATIONAL NIELSEN SUMMARY – PRIMETIME                                                                                    

Week #47 of 2010-11 Television Year (ending: 08/14/11)                                                                                           
                                                                                               
                        2010-11                                                          
HOUSEHOLDS                                                                                             
                        Rtg       Sh                   
CBS                 4.1       7                     
NBC                2.9       5                     
ABC                2.9       5                     
FOX                2.8       5                     
                                                                                               
                                                                                               
VIEWERS                                                                                          
                        (000)                           
CBS                 6,310                          
NBC                4,608                          
ABC                4,712                          
FOX                4,679                          
                                                                                                                                   
A25-54                                                                                               
                        Rtg       Sh                   
CBS                 1.9       5                     
NBC                1.5       4                     
ABC                1.7       5                     
FOX                2.0       6                     
                                                                                                                                   
A18-49                                                                                               
                        Rtg       Sh                   
CBS                 1.4       4                     
NBC                1.2       4                     
ABC                1.3       4                     
FOX                1.8       6                     
                                                                                                                                   
A18-34                                                                                               
                        Rtg       Sh                   
CBS                 1.0       3                     
NBC                0.8       3                     
ABC                1.1       4                     
FOX                1.6       6                     
                                                                                               
NATIONAL NIELSEN SUMMARY – PRIMETIME                                                                                    
SUMMER-TO-DATE RATINGS REPORT (05/30/11-08/14/11)      
                                                                                   
                        2010-11                                                          
HOUSEHOLDS                                                                                 
                        Rtg       Sh                   
CBS                 4.1       7                     
NBC                3.5       6                     
ABC                3.5       6                     
FOX                2.7       5                     
                                                                                               
VIEWERS                                                                                          
                        (000)                           
CBS                 6,311                          
NBC                5,805                          
ABC                5,651                          
FOX                4,542                                                                                                                                                                                                                          
A25-54                                                                                               
                        Rtg       Sh                   
CBS                 1.8       5                     
NBC                2.0       6                     
ABC                2.1       6                     
FOX                1.9       5                     
                                                                                                                                   
A18-49                                                                                               
                        Rtg       Sh                   
CBS                 1.3       4                     
NBC                1.7       5                     
ABC                1.8       6                     
FOX                1.7       6                     
                                                                                                                                               
A18-34                                                                                               
                        Rtg       Sh                   
CBS                 0.8       3                     
NBC                1.3       5                     
ABC                1.5       5                     
FOX                1.6       6                     

(source; CBS)