With week-over-week gains by HOUSE, LIE TO ME, GLEE, RAISING HOPE and its Thursday dramas, as well as the premiere of HUMAN TARGET, FOX ranked No. 1 last week among Adults 18-34 and Teens, and remains in second place this Fall among Adults 18-49.
Key weekly highlights:
On Monday, HOUSE and LIE TO ME both saw increases among Adults 18-49:
HOUSE posted a 4.0/11 – up +8% – and maintained its season-long title of highest rated drama of the night among Adults 18-49
LIE TO ME delivered a 1.9/5 among Adults 18-49, growing +6% from the previous week (1.8/4), and posted its highest number of Total Viewers this season.
FOX won Tuesday night among Adults 18-49, Adults 18-34 and Teens with its comedy block:
GLEE delivered a 5.0/14 among Adults 18-49 and was once again the highest rated program of the night among Adults 18-49, Adults 18-34 and Teens — as it has been on all seven Tuesdays on which it has aired originals this season.
GLEE was up +9% from the previous week (vs. 4.6/13) and posted its highest Adults 18-49 and Adults 18-34 ratings since week two (9/28/10).
RAISING HOPE posted a 2.7/7 among Adults 18-49, its highest since week two (9/28/10), and was up +8% from the previous week (2.5/7).
On Wednesday, the premiere of HUMAN TARGET posted a 1.8/5 among Adults 18-49, in-line with its finale on 4/14/10 (1.9/6).
HUMAN TARGET grew +6% throughout its hour among Adults 18-49 (1.8 vs. 1.7) and Total Viewers (6.8 vs. 6.4 Mil.)
FOX’s Thursday dramas made gains week over week:
BONES posted a 2.7/8 among Adults 18-49 up +4% from the previous week (2.6/7).
FRINGE delivered a 1.9/5 among Adults 18-49 and gained +12% from the previous week (1.7/5).
With originals of COPS and AMERICA’S MOST WANTED, FOX won Saturday night on a total primetime basis among Adults 18-49, Adults 25-54 (tie), Women 18-49 and Women 18-34.
10/11 FOX Scripted Programs: Live + 7 in Adults 18-49
Comparing Live+Same Day vs. Live + 7 ratings (now available through 11/07/10), FOX’s scripted programs have shown significant increases among Adults 18-49:
10/11 Season thru 11/07 Live+Same Day Adults 18-49 Live + 7 Adults 18-49 % Change
House 3.4/9 4.5/12 +32%
Lie to Me 1.9/5 2.4/6 +26%
Glee 4.6/13 5.6/15 +22%
Raising Hope 2.6/7 3.0/8 +15%
Running Wilde 1.7/5 1.9/5 +12%
Bones 2.6/8 3.4/10 +31%
Fringe 2.0/6 2.9/7 +45%
Good Guys 0.8/3 1.0/3 +25%
Simpsons 3.6/10 4.0/10 +11%
Cleveland 3.0/8 3.2/8 +7%
Family Guy 4.1/10 4.8/11 +17%
American Dad 2.8/7 3.1/7 +11%
10/11 FOX Scripted Programs: Live +7 in Total Viewers
Comparing Live+Same Day vs. Live + 7 ratings (now available through 11/07/10), FOX’s scripted programs have shown significant increases among Total Viewers:
10/11 Season thru 11/07 Live+Same Day P2+ (Mil.) Live + 7 P2+ (Mil.) % Change
House 9.2 11.4 +24%
Lie to Me 5.3 6.9 +30%
Glee 11.0 13.1 +19%
Raising Hope 6.2 7.0 +13%
Running Wilde 4.0 4.4 +10%
Bones 9.6 11.5 +20%
Fringe 5.4 7.2 +33%
Good Guys 2.5 3.1 +24%
Simpsons 7.8 8.5 +9%
Cleveland 6.4 6.9 +8%
Family Guy 8.2 9.5 +16%
American Dad 5.9 6.6 +12%
Weekly Program Rankers***
FOX had 3 of the Top 20 programs among Adults 18-49: GLEE (No. 2), HOUSE (No. 8) and FAMILY GUY (No. 19).
FOX had 7 of the Top 20 programs among Adults 18-34: GLEE (No. 2), FAMILY GUY (No. 5), HOUSE (No. 8), THE SIMPSONS (No. 9), AMERICAN DAD (No. 13), THE CLEVELAND SHOW (No. 16) and RAISING HOPE (No. 20).
FOX had 9 of the Top 20 programs among Teens: GLEE (No. 1), FAMILY GUY (No. 4), THE SIMPSONS (No. 5), THE CLEVELAND SHOW (No. 6), AMERICAN DAD (No. 7), RAISING HOPE (No. 9), THE SIMPSONS 11/21 7:30 PM (No. 11 tie), HOUSE (No. 11 tie) and RAISING HOPE SP 11/16 9:30 PM (No. 19).
FOX had 1 of the Top 20 programs among Total Viewers: GLEE (No. 18)
***Weekly Rankers exclude all sports pre- and post-games.
Week 11/01-11/07/10: Live+7
NIGHTLY AND PROGRAM HIGHLIGHTS – NOVEMBER 15 – 21, 2010
MONDAY
8:00-9:01 HOUSE: (A18-49: 4.0/11, 10.8 Mil Total Viewers)
9:01-10:00 LIE TO ME: (A18-49: 1.9/5, 5.9 Mil Total Viewers)
8:00-10:00 FOX PRIME: (A18-49: 3.0/8, 8.4 Mil Total Viewers)
HOUSE posted a 4.0/11 and maintains its season-long title of highest rated drama of the night among Adults 18-49, outperforming ABC’s Castle, CBS’ Hawaii Five-O and NBC’s The Event and Chase and was the highest rated program of the night outright in Adults 18-34. Compared to the previous week HOUSE was up +8% (vs. 3.7/10) among Adults 18-49. HOUSE ranked #1 in the 8p hour among Adults 18-49, Adults 18-34, Teens, Women 18-34 and Men 18-49/18-34/25-54.
LIE TO ME at 9p delivered a 1.9/5 among Adults 18-49, growing +6% from the previous week (1.8/4). LIE TO ME posted its highest Total Viewers of the season and ranked #3 in the 9p hour among Adults 18-49 and Adults 18-34.
FOX ranked #3 for the night among Adults 18-49, #1 in Adults 18-34 and Teens (tie).
TUESDAY
8:00-9:01 GLEE: (A18-49: 5.0/14, 11.7 Mil Total Viewers)
9:01-9:31 RAISING HOPE: (A18-49: 2.7/7, 5.9 Mil Total Viewers)
9:31-10:00 RAISING HOPE (RS): (A18-49: 1.7/5, 4.0 Mil Total Viewers)
8:00-10:00 FOX PRIME: (A18-49: 3.6/10, 8.4 Mil Total Viewers)
FOX ranked #1 for the night among Adults 18-49, Adults 18-34 and Teens.
GLEE posted a 5.0/14 among Adults 18-49 and was the highest rated program of the night among Adults 18-49, Adults 18-34 and Teens as it has been on all its seven Tuesdays so far this season. GLEE was up +9% from the previous week (vs. 4.6/13) and posted its highest Adults 18-49 and Adults 18-34 ratings since week two (9/28/10).
GLEE won the 8p hour among Adults 18-49, Adults 18-34 and Teens.
At 9p RAISING HOPE delivered a 2.7/7 among Adults 18-49, its highest since week two (9/28/10), while it was up +8% from the previous week (2.5/7). RAISING HOPE was tied at #3 in the half hour among Adults 18-49 and #1 in Adults 18-34 and Teens.
An encore RAISING HOPE at 9:30p posted a 1.7/5 among Adults 18-49 and ranked #4 in the 9:30p half hour among Adults 18-49.
WEDNESDAY
9:00-10:00 HUMAN TARGET (P): (A18-49: 1.8/5, 6.6 Mil Total Viewers)
9:00-10:00 HELL’S KITCHEN: (A18-49: 2.6/7, 5.9 Mil Total Viewers)
8:00-10:00 FOX PRIME: (A18-49: 2.2/6, 6.3 Mil Total Viewers)
The premiere of HUMAN TARGET posted a 1.8/5 among Adults 18-49, in-line with its finale on 4/14/10 (1.9/6). HUMAN TARGET grew +6% throughout its hour in Adults 18-49 (1.8 vs. 1.7) and Total Viewers (6.8 vs. 6.4 Mil.) HUMAN TARGET ranked #3 in the hour among Adults 18-49 and Adults 18-34 (tie).
HELL’S KITCHEN at 9p posted a 2.6/7 among Adults 18-49, on par with its 8-10p average the previous week (2.6/7). HELL’S KITCHEN ranked #3 in the hour among Adults 18-49 and Adults 18-34.
FOX ranked #3 for the night among Adults 18-49 and Adults 18-34.
THURSDAY
8:00-9:01 BONES: (A18-49: 2.7/8, 9.4 Mil Total Viewers)
9:01-10:00 FRINGE: (A18-49: 1.9/5, 4.8 Mil Total Viewers)
8:00-10:00 FOX PRIME: (A18-49: 2.3/6, 7.2 Mil Total Viewers)
BONES at 8p posted a 2.7/8 among Adults 18-49 up +4% from the previous week (2.6/7). BONES ranked #2 in the hour among Adults 18-49 and #1 in Women 18-34.
At 9p FRINGE posted a 1.9/5 among Adults 18-49 and gained +12% from the previous week (1.7/5). FRINGE ranked #4 in the hour among Adults 18-49.
FOX ranked #3 for the night in Adults 18-49.
FRIDAY
8:00-9:01 HOUSE (R): (A18-49: 1.1/4, 3.4 Mil Total Viewers)
9:01-10:00 GOOD GUYS: (A18-49: 0.7/2, 2.7 Mil Total Viewers)
8:00-10:00 FOX PRIME: (A18-49: 0.9/3, 3.0 Mil Total Viewers)
At 8p an encore HOUSE posted a 1.1/4 among Adults 18-49 and THE GOOD GUYS posted a 0.7/2 at 9p.
FOX ranked #4 for the night in Adults 18-49 (tie) and Adults 18-34.
SATURDAY
8:00-8:30 COPS: (A18-49: 1.7/6, 5.0 Mil Total Viewers)
8:30-9:00 COPS (R): (A18-49: 1.8/6, 5.5 Mil Total Viewers)
9:00-10:00 AMERICA’S MOST WANTED: (A18-49: 1.7/5, 5.1 Mil Total Viewers)
8:00-10:00 FOX PRIME: (A18-49: 1.8/6, 5.1 Mil Total Viewers)
COPS at 8p and 8:30p each ranked #1 in their respective time periods among Adults 18-49, Adults 25-54 and all key female demos. COPS at 8p ranked #1 among Adults 18-34 in its half hour as well.
At 9p, AMERICA’S MOST WANTED ranked #2 in its hour among Adults 18-49 and Adults 18-34 and # 1 among Teens (tie) and Women 18-49/18-34.
FOX ranked #1 for the night on a total primetime basis among Adults 18-49, Adults 25-54 (tie), Teens (tie) Women 18-49 and Women 18-34.
SUNDAY
7:00-7:29 CLEVELAND (RS): (A18-49: 1.1/3, 2.6 Mil Total Viewers)
7:29-7:59 SIMPSONS (RS): (A18-49: 1.9/5, 4.5 Mil Total Viewers)
7:59-8:30 SIMPSONS: (A18-49: 2.9/8, 6.6 Mil Total Viewers)
8:30-9:00 CLEVELAND: (A18-49: 2.4/6, 5.1 Mil Total Viewers)
9:00-9:31 FAMILY GUY: (A18-49: 3.3/8, 6.6 Mil Total Viewers)
9:31-10:00 AMERICAN DAD: (A18-49: 2.3/5, 4.9 Mil Total Viewers)
7:00-10:00 FOX PRIME: (A18-49: 2.3/6, 5.1 Mil Total Viewers)
Airing against heightened competition from ABC’s American Music Awards and the NBC Sunday Night Football game, FOX ranked #4 for the night among Adults 18-49 and #3 in Adults 18-34.
Without an NFL lead-in THE SIMPSONS at 8p posted a 2.9/8 among Adults 18-49 and ranked #4 in the half hour among Adults 18-49 and #2 in Adults 18-34.
CLEVELAND at 8:30p did a 2.4/6 among Adults 18-49, ranking #4 in the half hour among Adults 18-49 and #3 in Adults 18-34.
Airing at 9p FAMILY GUY posted a 3.3/8 among Adults 18-49, ranking #3 in its hour among Adults 18-49 and #2 in Adults 18-34.
AMERICAN DAD delivered a 2.3/5 at 9:30p among Adults 18-49 and ranked #4 in the 9:30p half hour among Adults 18-49 and #3 in Adults 18-34.
In the 7p half hour an encore CLEVELAND posted a 1.1/3 among Adults 18-49. An encore of THE SIMPSONS followed at 7:30p and did a 1.9/5.
NOVEMBER 15 – 21, 2010
TOTAL PRIMETIME
ADULTS 18-49 ADULTS 18-34 VIEWERS (Mil)
FOX 2.3/6 FOX 2.2/7 FOX 6.1
ABC 2.6/8 ABC 2.0/7 ABC 9.3
CBS 2.7/8 CBS 1.8/6 CBS 11.7
NBC 2.6/7 NBC 2.1/7 NBC 7.6
(source: FOX)
