Cumulus Media’s national audio arm, Westwood One, has agreed to collaborate with the Associated Press’ short-form news network for ad sales representation of AP’s bartered breaking news wire service, photos, video, web content, sports scores, datasets, and audio bites, among other products it offers.
The agreement comes as AP is expanding its barter services in 2019, including its Presidential Campaign Kit.
Commenting on the new agreement, Westwood One COO Charles Steinhauer said, “Westwood One has had a long relationship with the AP, and with our entry into the short duration ad market they were a natural partner.”
