What Not To Do When Seeking A New Stick


TORONTO — How can your radio or TV broadcasting company avoid any pitfalls when it comes to purchasing a new transmitter?

Nova Scotia-based Nautel has some help, and it comes in the form of an eBook.


It’s titled “9 Mistakes to Avoid When Buying a Transmitter,” and is geared toward general and engineering managers. The eBook discusses details that could be overlooked during the decision-making process including space requirements, potential delivery issues,
site preparation and other pertinent topics.

“No matter what brand of radio transmitter you are considering, there are many details involved,” said John Whyte, Head of Marketing at Nautel. “Failure to account for even small details can drive up your total cost of ownership. This eBook addresses what we consider to be the top nine issues involved with a new transmitter purchase and includes questions you should be asking yourself in the preparation process.”

To access the eBook, click here.