The broadcast media industry has had to hit the reset button, as the COVID-19 pandemic has wreaked havoc on traditional advertising revenue sources. More than two years later, the impact of auto industry challenges can still be felt at one publicly traded audio content creation and distribution company.
What can radio, and even TV, sales leaders do? Looking outside the boardroom and perhaps to busy pedestrian byways is the suggestion of consumer intelligence expert Matt Britton, and he’ll be sharing his insights in person at the all-new Radio Masters Sales Summit in September.
Britton is the CEO of Suzy, a consumer intelligence platform that collaborates with Fortune 500 companies like Netflix, Coca-Cola, P&G, J&J, Citibank, Verizon, Nintendo, and Nestle. He is scheduled to kick off the Radio Masters Sales Summit with a keynote entitled “Innovation at the Speed of Sound.”
Britton takes a deep dive into where we’ve been over the past two years, the landscape for 2023, and what emerging trends are likely to impact consumer habits and expectations in the near- and long-term future. Learn how connecting to today’s cultural movements can lead you to tomorrow’s business opportunities and so much more.
This is a presentation that will educate, inspire, and send you back to your station filled with new ways of looking at your clients and how to make your station a better marketing partner.
It’s Time. To Rethink. To Refresh. To Refocus.
September 22-23, 2022 — Intercontinental at Doral Miami.
Register NOW. And book your hotel at our special conference rate HERE.
