It’s happened again. Another hostile incursion into a broadcast facility. This week – a deranged man, claiming to be God, speaking incoherently and determined to communicate his “message” through a television station, rammed a dump truck into the lobby of WMAR-TV in suburban Baltimore, MD. It was a stark reminder that ours is an industry still vulnerable to serious disruptions that pose a threat to our people, our plant, our operations – and in the end, our cash flow and our brands.
It’s the emergency most broadcast staffers worry about the most. Regrettably, we can’t completely prevent them. But there are things every station operator can do to prepare for and mitigate against these types of events.