Will Hispanic Growth Grow Advertising Allocations?

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The “browning” of America is real.


Increasing Hispanic affluence, education, and acculturation is here. With it comes increased spending across an ever-widening array of categories.

How do brands plan accordingly? How have the pandemic and recent calls for social changes impacted the advertising environment?

A Thursday (10/22) Hispanic Radio Conference LIVE! panel of diverse players in the game (advertisers, agency buyers and planners, station sales executives) will explore this topic.

Moderator: Matt Feinberg

Chief Strategy Officer, HRN

Ana Crandell

Multicultural Media Consultant

Jason Hall

EVP/Sales, Estrella Media

Ileana Landon

Director/Radio & Podcasting, NA, Megatrax

Rodolfo Ruiz Sosa

VP/Accounts, PM Agency

 

 

The session is just one of three highlights of the latest Hispanic Radio Conference LIVE series of virtual events.

Also on Thursday:

Ideas and Innovation for Radio’s Next Century

Podcasting – What’s the Revenue Potential & Can It Help Grow Radio Audiences?

 

THERE’S STILL TIME TO REGISTER! TO SECURE YOUR SPOT, CLICK HERE.