The “browning” of America is real.
Increasing Hispanic affluence, education, and acculturation is here. With it comes increased spending across an ever-widening array of categories.
How do brands plan accordingly? How have the pandemic and recent calls for social changes impacted the advertising environment?
A Thursday (10/22) Hispanic Radio Conference LIVE! panel of diverse players in the game (advertisers, agency buyers and planners, station sales executives) will explore this topic.
The session is just one of three highlights of the latest Hispanic Radio Conference LIVE series of virtual events.
Also on Thursday:
Ideas and Innovation for Radio’s Next Century
Podcasting – What’s the Revenue Potential & Can It Help Grow Radio Audiences?