The “browning” of America is real.
Increasing Hispanic affluence, education, and acculturation is here. With it comes increased spending across an ever-widening array of categories.
How do brands plan accordingly? How have the pandemic and recent calls for social changes impacted the advertising environment?
A Thursday (10/22) Hispanic Radio Conference LIVE! panel of diverse players in the game (advertisers, agency buyers and planners, station sales executives) will explore this topic.
Moderator: Matt Feinberg
Chief Strategy Officer, HRN
Ana Crandell
Multicultural Media Consultant
Jason Hall
EVP/Sales, Estrella Media
Ileana Landon
Director/Radio & Podcasting, NA, Megatrax
Rodolfo Ruiz Sosa
VP/Accounts, PM Agency
The session is just one of three highlights of the latest Hispanic Radio Conference LIVE series of virtual events.
Also on Thursday:
Ideas and Innovation for Radio’s Next Century
Podcasting – What’s the Revenue Potential & Can It Help Grow Radio Audiences?