X Factor strong on Thurs against CBS

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FOXFOX aired originals of THE X FACTOR and GLEE: THE X FACTOR: 3.2/10, down only -6% from last week’s fast nationals,  retaining 94% of its audience despite a full night of original/premiere competition


o    Last night’s THE X FACTOR was up from Wednesday’s telecast by +13% in Teens (2.7/11 vs. 2.4/9).

o    THE X FACTOR was the highest rated program of the night in Teens.

o    THE X FACTOR showed substantial growth in its last half hour vs. its first: +25% in Adults 18-49 (3.5 vs. 2.8) and +19% in Total Viewers (10.0 vs. 8.4 Mil.)

·         GLEE: 2.5/7, down -14% from last week

Competition

New ABC drama Last Resort premiered with a 2.2/7, on par with the series debuts of the now-cancelled Charlie’s Angels (2.1/6 on 9/22/11) and Missing (2.1/6 on 3/15/12) in the same time period last year. The 12/13 premiere of Grey’s Anatomy followed with a 4.3/12 at 9pm, up modestly from its 11/12 premiere last fall (+5% vs. 4.1/10 on 9/22/11), which was the series’ lowest premiere ever. At 10pm, season two of Scandal premiered with a 2.2/6, up +10% from its series launch last spring (2.0/6 on 4/5/12) but down -21% from Private Practice’s premiere in the time period last fall (2.8/7 on 9/29/11).

On CBS, the season premiere of The Big Bang Theory (4.8/15) delivered its lowest-rated season debut since moving to Thursdays, down one tenth from its 11/12 premiere last year (4.9/15 on 9/22/11). At 8:30pm, the season premiere of Two & A Half Men (3.5/10) delivered the program’s lowest original rating ever, dropping -67% from its 11/12 season premiere (10.7/25 on Mon 9/19/11) and -30% from its 11/12 season average (5.0/12). Season two of Person Of Interest premiered with a 2.9/8 at 9pm, down -6% from its series launch last fall (3.1/8). At 10pm, new drama Elementary premiered with a 3.1/9, up +11% from The Mentalist’s season premiere in the time period last fall (2.8/7 on 9/22/11).

Due to local NFL preemptions in Cleveland and Baltimore, Fast Nationals for NBC are inflated and approximate. NBC’s second Saturday Night Live Election special posted a 1.7/6. The likely-inflated ratings for Up All Night (1.8/5), The Office (2.4/7), and Parks & Recreation (2.1/5) were all up from last week (+38% vs. 1.3/4 , +14% vs. 2.1/6, and +24% vs. 1.7/5), when all three shows hit all-time lows for original fall telecasts. At 10pm, Rock Center with Brian Williams posted a 1.2/3 at 10pm, up +9% from last week (1.1/3).

(source: Fox)