YouTube Claims 18-49 Demo

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YouTubeWe’ve heard lots of millennials use YouTube as a source of music discovery.


Now the company itself says YouTube reaches more 18-49-year-olds than any network, either broadcast or cable.

YouTube CEO Susan Wojcicki claimed the company reaches more of the 18-49 demo during primetime than the top 10 TV shows combined; she made the announcement during an event targeting advertisers, reported RAIN.


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