Radio: The Best Place To Heal, And Digest

0

At 9am Pacific on Monday, Oct. 2, the latest update from Las Vegas with details of the worst mass shooting in U.S. history arrived: At least 58 people were killed and 515 wounded Sunday evening as country music star Jason Aldean performed onstage at the Route 91 Harvest festival staged at a 15-acre lot across from the Mandalay Bay Resort and Casino.


As the world’s media — both traditional and digital — covered the event, radio stations across North America went one step further. Not only did they give updates on the horrific event, but several radio stations offered a sense of calm, and of healing the souls of listeners in two disparate locations. One Las Vegas station opened its airwaves to talent and listeners alike who were at the festival.

It was testament to the auditory power of a medium that continues to outperform others in a time of crisis.

Click here to Login & view the full article & read our famous RBR+TVBR observation (Not a member? Join Today!)