10 Arbitron markets redefined


Earlier this year Arbitron announced new criterion for redefining metro survey areas in its diary markets. As a result, Arbitron subscribers in 10 markets have elected to be redefined based on the new policy.

The chart outlines the impact of redefining these 10 markets, which include Albany, GA; Amarillo, TX; Bryan-College Station, TX; Corpus Christi, TX; Des Moines, IA; Fayettville, AR; Ft. Smith AR; Jonesboro, AR; New Orleans, LA; and Portland, ME. (Please note that the geographies listed in the grid are counties.)

Source: Arbitron