For eight years, she’s held the role of VP/Political and Governmental Sales at Urban One. Now, Laura Clark is getting a promotion.
Clark will now serve as SVP of Political and Governmental Sales.
Sales, and not advocacy? Indeed, that’s the case. Since coming on board from CBS Radio, Clark has overseen the political, advocacy, and government sales efforts across Urban One’s radio, television, network radio, and digital platforms.
Her responsibilities include creating custom strategies, campaigns, and content for political candidates, advocacy organizations, and government sector partners who are interested in utilizing Urban One’s capabilities to engage the Black consumer.
Additionally, Clark manages U1Source, Urban One’s outbound call center established to generate sales opportunities across the radio division.
“Laura’s leadership at Urban One’s Radio One and Reach Media has been invaluable,” said David Kantor, CEO of the company’s Radio One and Reach Media divisions. “Her vast knowledge and experience have created the opportunity for us to continually grow our revenues from these categories and exceed our expectations year after year. Laura is a critical asset for us as we head into midterm elections and prepare for the next presidential election cycle.”
From August 2007 through the end of 2013, Clark served as Director of Political & Government Affairs at the former CBS Radio. For 5 1/2 years before that, she served as a Account Manager for Bonneville International Corp.’s former Hot Adult Contemporary “Z104” simulcast in Washington, D.C. and assisted in the launch of Washington Post Radio, once heard on WTWP in the Nation’s Capital.
From April 1996-March 2002, White was NTR Director for Clear Channel Communications’ DC101, “The Team,” WWRC and WTNT in Washington, D.C., stations now within the iHeartMedia family.
