A Case For MaxxCasting, In The Windy City


Until recently, a 3,500-watt Class A facility with a broadcast tower in the city of Oak Brook, Ill., could barely penetrate the Loop and much of the city of Chicago.

Despite the efforts of Richard Jakle to attract progressive rock listeners in the 1970s, lure Adult Standards lovers throughout the 1980s, and cruise across the 1990s with satellite-delivered Adult Contemporary programming, Educational Media Foundation reached a Time Brokerage Agreement in March 2011 for the facility.

Today, EMF owns the station, which carries the WAWE-FM call letters. And, for the first time ever, it fully reaches Chicago’s most populous zones. Thank GeoBroadcast Solutions for making it happen.

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