There’s little movement of note on the latest Media Monitors Spot Ten Radio report. But, there is one notable addition to this week’s group of fully paid brands using AM and FM to reach consumers. It involves a giant in the daily fantasy sports contest and sports betting world.
Now at No. 9 in the report is DraftKings. It is thanks to nearly 29,000 spot plays, by total count, as tracked by iHeartMedia-owned Media Monitors.
Otherwise, activity from Wendy’s and DuckDuckGo brings each brand back to the Spot Ten, while Indeed is the No. 1 fully paid advertiser with some 45,652 spots.
