A Return to the Top Is A Progressive Move


The gap between rival auto insurance specialists widened last week at Spot Radio, the latest Media Monitors Spot Ten Radio report shows.

In fact, the leader in the category — the new leader for all of spot radio — outpaced GEICO by more than 20,000 spot plays.

As shown below, Progressive is No. 1 with 53,621 plays as GEICO finishes the week at No. 7 (including iHeart promotional campaigns).

The other activity of note involves Indeed, while Babbel is No. 3 among fully-paid advertiser efforts.