Winning All 6 Half-Hours on Monday, ABC Ranks No. 1 in Total Viewers and Adults 18-49.
“DWTS” Outdelivers 2nd-Place Fox in the Time Slot by 13.0 Million Viewers and by 72% in Adults 18-49, Taking ABC to the Top Spot for the 8th Straight Week
Finishing No. 1 at 10pm for its 5th Consecutive First-Run Telecast, ABC’s “Castle” Outperforms CBS’ “Hawaii Five-0” by Best-Ever Margins in Viewers and Young Adults
Monday Night (8:00-11:00 p.m.)
ABC registered as the dominant No. 1 network on Monday night, more than doubling No. 2 CBS’ mostly original lineup in Total Viewers (+136% – 17.9 million vs. 7.6 million) and outdelivering second-place Fox’s original dramas (“House’s” 150th episode/”The Chicago Code”) by 56% in Adults 18-49 (3.9/10 vs. 2.5/7). NBC also aired an original lineup, with “Chuck” and the 2-hour return of “Law & Order: Los Angeles.” The Network won all 6 half-hours on Monday evening in viewers and young adults.
ABC qualified as Monday’s most-watched network for the 5th week in a row and led the night in Adults 18-49 for the 4th time in 5 weeks.
“Dancing with the Stars” (8:00-10:00 p.m.)
From 8:00-10:00 p.m., ABC’s “Dancing with the Stars” towered over each of its half-hours in viewers and young adults, while building its numbers throughout its broadcast. Monday’s No. 1 TV show in viewers and young adults, ABC’s “DWTS” ran as the night’s most-watched program overall for the 4th consecutive week. The veteran ABC unscripted series beat out second-place Fox in its time period by 13.0 million viewers (20.5 million vs. 7.5 million) and by 72% in Adults 18-49 (4.3/12 vs. 2.5/7). Despite facing original competition on CBS, Fox and NBC, “DWTS'” numbers soared by 3.4 million viewers (18.6 million to 22.0 million) and by 30% in Adults 18-49 (3.7/11 to 4.8/12) from its first half-hour to its final half-hour.
It was ABC’s 8th straight week to finish No. 1 in the time slot in both Total Viewers and Adults 18-49.
“Castle” (10:00-11:00 p.m.)
ABC’s “Castle” turned in an impressive victory in the 10 o’clock hour, beating CBS’ “Hawaii Five-0” for the 2nd straight original telecast and by best-ever margins in both Total Viewers (+3.5 million – 12.6 million to 9.1 million) and Adults 18-49 (+29% – 3.1/8 vs. 2.4/6). In Total Viewers and Adults 18-49, Castle ranked as the No. 1 regular program in its time period for its 5th consecutive first-run telecast. In fact it was the 2nd most-watched television program on the night, behind only “DWTS,” qualifying as the evening’s No. 1 scripted series.
ABC’s “Castle” grew week to week by in both Total Viewers (+10% – 12.6 million vs. 11.5 million) and Adults 18-49 (+11% – 3.1/8 vs. 2.8/7).
(Source: ABC – The Nielsen Company (Fast Affiliate, Live + Same Day Ratings), 4/11/11)
