The Future Of ‘All-Screen Commerce’ Expands at NBCU


A new NBCUniversal event that promised to “unite the power of the media and entertainment industry with the solutions focus of a developer conference” went off without a virtual hitch on Monday morning.

And, as hyped since early February, the global ONE21 gathering offered marketers a showcase of the insights, stories, technology and data into how the entire Comcast NBCUniversal Sky family sees commerce shaping the connection between content and advertising.

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