Another Dominant Week For GEICO


Of the advertisers using Spot Cable to reach consumers during the week ending March 17, there is one that sticks out above the rest.

Of course, it is GEICO — a company that is also a big user of spot television and spot radio. But, just how dominant is GEICO at Spot Cable?

As shown below, GEICO’s play count of 68,179 dwarfs that of No. 2 Burger King.

And, it is nearly 45,000 higher than the No. 10 advertiser using Spot Cable.