Basketball championship strong for CBS

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The NCAA Men’s Basketball Championship game drew lots of viewers for CBS, with the network noting that the game had its strongest 18-49 ratings since 2005. Even so, the game was only the #4 show for the week in total viewership and Household ratings. CBS itself even had one show ahead of it, CSI. Number one, of course, was "American Idol" on Fox, with ABC’s "Dancing With the Stars" in second place.


CBS barely won the HH crown with a 6.6 rating and 11 share. Fox was next at 6.1/10, then ABC 5.3/9, NBC 4.3/7, Univision 1.8/3, CW 1.3/2, Telemundo and MyNetworkTV tied at 0.7/1, Ion and TeleFutura tied at 0.4/1 and finally Azteca America 0.1/0.

In the key 18-49 demo, it was Fox, CBS, ABC, NBC, Univision, CW, Telemundo, a tie by TeleFutura and MyNetworkTV, and another tie by Ion and Azteca America.

Here are the week’s top 20 shows.

Nielsen Television Index Ranking Report
Network primetime (Live + SD) week of 04/07/08 – 04/13/08

Rank Program Network Rating Share Audience (000)
1 AMERICAN IDOL-TUESDAY FOX 14.2 22 24668
2 DANCING WITH THE STARS ABC 12.8 20 19684
3 CSI CBS 12.5 19 20094
4 CBS NCAA BSKBL CHAMPSHIPS(S) CBS 12.1 20 19501
5 AMER IDL THU RSLT SP-4/10(S) FOX 12.0 19 20133
6 DANCING W/STARS RESULTS ABC 11.1 17 17017
7 IDOL GIVES BACK 2-SP 8P(S) FOX 10.4 16 17751
8 DESPERATE HOUSEWIVES ABC 10.3 15 16371
9 WITHOUT A TRACE CBS 9.7 16 14493
10 NCIS CBS 8.8 14 14048
11 CRIMINAL MINDS CBS 8.4 13 13325
12 60 MINUTES CBS 8.1 13 12168
13 CSI: NY CBS 8.0 13 12383
14 PRELUDE TO A CHAMPIONSHIP(S) CBS 7.9 12 12037
15 SAMANTHA WHO? ABC 7.3 11 10421
16 MEDIUM NBC 7.0 11 10858
17 SURVIVOR: MICRONESIA CBS 6.8 11 11587
18 DON’T FORGET THE LYRICS FOX 6.6 10 10895
19 HELL’S KITCHEN FOX 6.5 10 11208
20 BOSTON LEGAL ABC 6.4 11 9585

Source: Nielsen Media Research