Bravo’s "Inside The Actors Studio," hosted by James Lipton, returns, presented exclusively by luxury automaker, Infiniti. This multi-platform initiative is the first ever for the series. The partnership allows "Inside the Actors Studio" to revamp its look and enrich its online presence in the upcoming season. The series, which premieres Monday at 8 p.m., kicks off with Goldie Hawn.
Driven by Infiniti, "Inside the Actors Studio" will feature a multi-tiered redesign both on-air and online. In addition to a new show open, the series will incorporate "The Infiniti Film Vault," an in-show segment featuring archived clips from the celebrity guest’s body of work. An "Infiniti Fan Question” will also be read during each interview, selected from fan submittals on the "Inside the Actor’s Studio” microsite. This site, which will live on www.BravoTV.com, will present an exclusive blog written by James Lipton capturing his most memorable moments interviewing some of the biggest names in Hollywood. Infiniti will also offer BravoTV.com users the opportunity to enter an "Inside the Actors Studio" sweepstakes with a chance to win a trip to New York, meet Lipton and attend a live taping of the renowned show. The media campaign and promotional elements were developed and negotiated by OMD.
