LOS ANGELES — Ten free ad-supported streaming television, or “FAST,” channels have been added to the Local Now platform recently unveiled by the Byron Allen-controlled Allen Media Group.
The FAST offerings come courtesy of a new agreement with The E.W. Scripps Co.
It sees the expansion of local news by adding to the Local Now streaming platform the following Scripps O&Os:
- KNXV-15 (ABC) in Phoenix, Ariz.
- WFTS-28 (ABC) in Tampa
- WXYZ-7 (ABC) in Detroit
- KMGH-7 (ABC) in Denver
- WEWS-5 (ABC) in Cleveland
- WTVF-5 (CBS) in Nashville
- KGTV-10 (ABC) in San Diego
- KSTU-13 (Fox) in Salt Lake City
- KSHB-41 (NBC) in Kansas City
- WPTV-5 (NBC) in West Palm Beach
The partnership is not inclusive of all non-Ion properties owned by Scripps. For instance, WKBW-7 in Buffalo is not included in the Local Now arrangement.
Local Now SVP/GM Michael Senzon noted, “Scripps’ focus on growing audiences and revenue in the free streaming space is smart and we’re happy to be in business with them.”
As Scripps Local Media President Brian Lawlor sees it, “Scripps is committed to serving its audiences with the essential news and information they need, whenever and wherever they consume it. With more consumers turning to streaming platforms to access the local content that helps inform their day-to-day lives, we’re looking forward to expanding our commitment to them by adding Scripps local TV stations to Local Now’s growing roster of news and entertainment.”
