"Streaming is the future. Unfortunately, linear is the present." Those are the words of MoffettNathanson analysts Craig Moffett and Michael Nathanson used to open their latest Cord-Cutting Monitor. For the second quarter of 2022, Moffett and Nathanson lament that "problems abound" for "Big Media's core linear business — U.S. pay TV."
Chris Fleming has become known across the radio industry as the EVP of El Dorado Broadcasters, with stations in the High Desert of Southern California and in Yuma, Ariz. He's also an author, and has now released an audiobook which Fleming describes as "a collection of techniques, real-life examples, and cautionary tales from today’s business climate."
For African-Americans and other communities of color, this year represents both challenges and opportunities from a business ownership perspective, say the President/CEO of the National Newspaper Publishers Association and the President/CEO of NABOB. In particular, they write in a co-authored column, "for Black-owned media businesses there is a growing sense of resilience even in the face of continued profound racial disparities and societal inequities."
For Disney and Netflix, executives have touted the introduction of ad-supported tiers as a way to cast a wider net for new subscribers that otherwise stomach the cost of a subscription. But, newly released data from Kagan show "only a faint correlation" for some services between consumers that choose ad-supported tiers and income.
Issues of trust are central to all social, consumer, and political activity. But there’s a particular urgency when it comes to TV news. Virtually every recent poll has indicated trust in news media has fallen to historical lows. The 11th wave of the Media Trust Tracking survey, conducted for MediaPost by Brand Keys, has confirmed TV news brands are becoming commoditized when it comes to “trust.”
A newly released survey from Deloitte has yielded some unique insights into how U.S. households are faring as they settle into a "new reality" brought on by the pandemic. There are several findings of interest, including key takeaways on Optimizing Devices & Connectivity.
On July 1, RBR+TVBR informed its readers about the sudden closure of South Texas Radio, which operated the lone locally focused English-language and Spanish-language radio stations serving the Texas communities of Eagle Rock and Uvalde, the site of a recent school shooting. While these broadcast stations are silenced, a local internet radio operator shares that his three-year-old operation stands tall — now as the lone voice of a grieving community.
The last two decades have seen the country grow continuously older. Since 2000, the national median age – the point at which one-half the population is older and one-half younger – has increased by 3.4 years, with the largest single-year gain of 0.3 years coming in 2021, bringing it to 38.8 years. This newly released 2021 Population Estimates from the U.S. Census Bureau could have long-term implications on the programming your radio and television stations choose.
A guest appearance on a podcast is a highly effective way to grow your brand, assert your expertise and share your big ideas, says veteran PR professional and "Zoom expert" Rosemary Ravinal. She offers ways "to be the perfect guest and rock the podcast every time" in this new column.
In this new column, "Zoom expert" Rosemary Ravinal shares some advice on what to eat and drink before going virtual with a video presentation or meeting, plus other tips for optimal performance when it is your turn to speak.
Majority control in TEGNA, pending regulatory approval, is to be sold to a partnership involving Soohyung Kim and the majority shareholder in Cox Media Group. Public trading will cease. Premion will operate as a standalone business. Stations in 3 Texas markets will transfer to CMG from TEGNA. And, Dave Lougee is exiting as CEO.
WARC's Global Marketing Index has been released. The annual report presents a round-up of the monthly WARC Global Marketing Index published throughout 2021, offering an indicator of the state of marketing worldwide by tracking the current conditions of 1000+ marketers, including marketing budgets, trading conditions and staffing levels.
New research from Horowitz finds that some 75% of Americans who identify themselves as Black say that seeing characters and communities representative of their race, portrayed in positive ways — as well as having a Black actor in a leading role — positively impacts their decision to watch a television program or feature film.
RBR+TVBR Editor-in-Chief Adam R Jacobson paused from CES 2022 coverage on Thursday to speak with JW Player CEO Dave Otten for the latest InFOCUS Podcast. The topic: Nielsen's just announced Streaming Signals product, and why targeted advertisements are increasingly important for linear media. LISTEN HERE
As we slowly return to work in physical spaces, you may be thinking: “good riddance to Zoom in 2022.” Not so fast, public relations veteran and video conferencing expert Rosemary Ravinal says in this new column.