Spanish Or English? Try Both For Reaching Latino Consumers

A new research report shows Latino respondents showing preference to digital and social channels over traditional mediums. The study also sheds light on the great debate of whether Hispanics in 2020 prefer their content in English, or Spanish. The answer: Why not both?
Wall Street / Trading Floor

A Pivotal Take On MVPD’s Slumping Fortunes

What are the major investment themes for the Internet, Media & Communications sectors investors should be aware of across 2020? Jeffrey Wlodarczak, Principal and Entertainment/Interactive Subscription Services Analyst at Wall Street firm Pivotal Research Group, has highlighted where he sees the best long and short opportunities based on these themes.
Money

Tips For Defending Yourself In Court

Featured columnist Ken Benner closes out 2019 with some office cleaning, and on the way to the trash bin stumbled upon enough subject material for decades of weekly columns. What has this octogenarian Alternative Broadcast Inspection pro have to share today? Legal tips, which should not be construed as attorney's advice but may be very helpful to you and your broadcast stations.

From the Archives: Who is a Legally Qualified Candidate?

Now that the presidential primary season is heating up and California Sen. Kamala Harris on Tuesday dropped out of the race for the 2020 Democratic presidential nomination, it's a great time to review what lies ahead for those committed to campaigning in earnest some six months from now.

More People, Less TV Homes: The USA In 2019

A just-released research study concludes that U.S. households with TV dropped by four million over the past decade. "The drop is surprising," says InMyArea Research. Why? The U.S. population grew by 20 million people between 2009 and 2019.

This Simple Form Can Prevent a $15K FCC Forfeiture

Featured columnist Ken Benner is particularly incensed over a proposed $15,000 fine handed to a Virginia radio station. Why? He has a simple form that could have prevented the signing and mailing of a hefty check to Washington, he writes in this Media Information Bureau exclusive.

Appeals Court’s ‘RIFO’ Affirmation: D.C.’s Partisan Reaction

The much-watched Mozilla v. FCC case was decided on Tuesday by a D.C. Federal Appeals Court. Petitions sought to return Title II classification for broadband services, something the Wheeler Commission passed on party lines in 2015 and was erased by the Pai Commission. Those who want "net neutrality" back won't be pleased.

It’s ‘National Radio Day.’ Here’s Why America Should Care

According to the statisticians at National Day Calendar, August 20 is, in fact, National Radio Day. The fact that it took a Tweet from Fred Jacobs for us to know this is yet another pathetic F on the Radio Industry Report Card.

How The Media Fuels Terrorism … and What Can Be Done

This column, says Media Information Bureau columnist Ken Benner, is respectfully dedicated to the memory of the thousands of innocent worldwide terrorism victims and to those who will continue to suffer the same fate as these horrific practices continue to escalate.

HD Radio: The Perfect Catalyst For Radio’s Digital Boom

An afternoon spent driving in a car with an HD Radio tuner -- a rarity for our editor-in-chief -- set his mind ablaze with ideas and inspiration. Could any of his ideas spark your stations into fully developing a potential revenue enhancer attracting ears from digital competitors?

Spotify: Streaming Royalty, Or Strained By Royalties?

In two weeks, Spotify will release its Q2 2019 results. Strong revenue growth is expected. There's just one problem: a hefty operating loss is expected, and the size of this loss could greatly vary. Could the music industry's royalty-hungry associations be its biggest problem? Or, is it pricey subscriptions?
Stack of Files

So, Who Really Seeks Public File Access?

In all of his years of experience, columnist Ken Benner has rarely come across a station that has received a request for access to their public files. Now that these files are online, Benner offers his thoughts on "something that has long bothered me that relates to preposterous regulatory compliance."

‘Regulatory Humility’: The Pai Commission Explained

"An excellent speech" was delivered Wednesday at the Media Institute's Communication Forum Luncheon by FCC General Counsel Tom Johnson. That, at least, was the opinion of FCC Chairman Ajit Pai, who praised Johnson for touching on everything from weddings to FM radio.

Violation Confession: Don’t Blame The Inspector

Should a radio or television broadcasting company point fingers at an alternative inspector in cases where violations are found, leading the licensee to fess to the Commission? The latest column from featured columnist Ken Benner shows why doing so is the wrong move.

Where OTA TV Is Strongest, And With Whom

As of May 2018, some 16 million over-the-air homes are present in the U.S. Nielsen used its data to provide deeper insights into the different types of over-the-air viewers -- and where they are most likely to reside -- in a newly released report.

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