A Personalized Entertainment Dash: What UK Drivers Want

Xperi Inc.'s DTS unit recently distributed a report that details how in-car entertainment is of "the utmost importance" for 67% of adults — a number that soars to 84% for those aged 17-44. Don't fret, America. The survey was conducted in the United Kingdom. Nevertheless, the findings are telling.

Black Gen Z TV Consumption: A Strong Story

Freshly released highlights of a 2023 Horowitz Research survey of African American consumers that are between the ages of 12 and 27 reaffirm decade-long trends that demonstrate how this segment of American viewers overindex on watching TV content.
Rosemary Ravinal

What to Answer When You Don’t Know the Answer

Prepare for the unexpected and respond with grace and aplomb with some words of advice courtesy of veteran public relations professional and public speaking expert Rosemary Ravinal. They could help you answer difficult or off-topic questions while safeguarding your credibility.
Rosemary Ravinal

Timeless Quotes to Motivate Your Speaking

How will AI affect the ability of people to communicate on a human level? It's a question public speaking coach and veteran public relations executive Rosemary Ravinal tackles by offering some her favorite quotes. They provide insights, she says, into the essence of public speaking and its role as the foundation of leadership.

How Radio Can Capitalize On Listener’s New Year Resolutions

Do you have a New Year resolution? If not, think about your listeners. Many do, and even if they don't hold to their promises, radio is still empowered to profit from them. How? Here's some food for thought from the RBR+TVBR archives that could still help a few years later ... unless, of course, dieting and exercise are your New Year resolution.
Rosemary Ravinal

Public Speaking by the Numbers

In this column from Rosemary Ravinal, "a potpourri of numbers about oral communication" is offered. Some underscore just how important public speaking is to humanity, she says. "Sort through this assortment and see where you can put some of these lessons into practice to improve your own speaking."

The Virtual Newscast: Future Worry Or Sci-Fi Fodder?

With much conversation about generative artificial intelligence allowing radio stations to have "hosted" air shifts via a ChatGPT platform, a nascent tech company is promoting how it can produce a newscast for television — or any streaming platform — fully synthetically. Should TV industry leaders fret, or laugh?
A random Tween enjoys her school library.

Teens And Social Media Use: What’s Hot Or Not?

Despite negative headlines and growing concerns about social media’s impact on youth, teens continue to use these platforms at high rates – with some describing their social media use as “almost constant.” That's according to a new Pew Research Center survey of U.S. teens.

Twenty ‘History-Making’ Women In The News Honored

WMC’s “Women of Color in U.S. News Leadership 2023” focuses on women in legacy print and broadcast news as well as the fast-growing digital news sphere and details their approaches for creating more inclusive newsrooms, expanding definitions of news, attracting new audiences, and, consequently, increasing the bottom line.
Rosemary Ravinal

Be Yourself. It Fuels Authenticity In Public Speaking

How do you integrate the concept of authentic voice and personality into your communication style? How does it affect your ability to establish a genuine connection with your audience? How does it elevate your leadership stature? Public speaking coach Rosemary Ravinal has some ideas to share.

Consumer Ad Avoidance: A Podcast, Streaming and Live TV Problem

The Nielsen 2023 Consumer Survey Report was distributed last week, and the results, based on some 3,000 consumers across the U.S. conducted earlier in 2023, yielded a sentiment about advertisements that undoubtedly deserves the attention of media industry C-Suite executives and CMOs alike.
Rosemary Ravinal

How To Craft the Perfect Holiday Speech

"You can't afford to wing it no matter if you are the boss, a department head, or a team leader charged with delivering the remarks," public speaking coach Rosemary Ravinal says about holiday speeches and toasts. Here are ways to craft the perfect holiday speech that she says will leave your colleagues feeling warm and festive.
Catherine Gonzalez Pack

How Broadcast Media Services Partnerships Can Yield Success

As media leaders seek ways to reach and retain audiences and secure long-term business success, broadcast media services partnerships have become key for getting access to the innovation that they need to tap into new audiences and increase visibility in a competitive market while optimizing ROI, notes LTN executive Catherine Gonazlez Pack.
Rosemary Ravinal

Tips For Becoming a Better Speaker In 2024

No matter where you are on your journey as a public speaker, there’s room for improvement, says veteran public relations professional and public speaking coach Rosemary Ravinal. In this column, the Miami-based thought leader offers tips based on prior submissions on how to tackle public appearances across 2024.

For U.S. Hispanics, Viewer Dissatisfaction High On News Coverage

How does the news media portray the U.S. Hispanic community? What does this consumer group have to say about the number of reporters who are Hispanic or Latino? A just-released Horowitz report offers some sobering statistics as to the work broadcast news still needs to do to win over this audience.